Responsibilities

• Build and maintain strong relationships with clients and partner agencies at appropriate level, by serving as the key agency contact
• Guide the team in translating client goals into strategic media solutions that grow our client’s brands, and ensure strategic consistency across all elements of plan development and implementation
• Lead research initiatives, identifying tools and resources that will aid in the consumer insight gathering and strategic planning process, including new trends and opportunities within the industry; develop POVs to share with clients and media team
• Share evolving media trends and opportunities with peers and clients, ensuring recommendations look to incorporate both existing media as well as emerging creative communication channels
• Supervise the development of media briefs and the strategic and tactical execution of all media buys, ensuring all strategic direction and timelines are clearly communicated to the inner-agency teams
• Oversee the accuracy and timeliness of account management and buy maintenance
• Participate in overall client media strategy development in order to deeply understand the role marketplace media plays in larger media objectives
• Work independently to plan key account(s) as necessary
• Seek growth opportunities for clients
• Act as day-to-day liaison between agency and publishers, meeting with sales rep and management to maintain relationships, stay on top of offerings and develop compelling/innovative ideas for clients

Requirements

• Minimum of 4-7 years of experience developing strategic media recommendations and stewarding media account projects
• Experience utilizing multiple media channels
• Familiarity with marketing principles, analytics and concepts
• Experience with a third party ad server (DART/DFA preferred)
• On top of industry trends
• Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word) and media research/reporting resources
• Prior experience in a Client contact and leadership role
• Strong leadership and supervisory experience in terms of developing media professionals, with ability to manage a team of 1-2 people
• Effective verbal and written communication skills; able to confidently present and “sell through” ideas both internally and to Clients
• Strong writing, presentation and strategic and analytical thinking skills

Benefits

• a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.