Responsibilities

• Deploy capital to grow the free AlphaSignal newsletter subscriber base through paid ads, sponsorships, creator partnerships, and native CPL deals.
• Optimize for subscriber quality and retention, not just volume. Track engagement, open rates, and downstream Pro conversion to ensure acquired subscribers stick.
• Build and scale paid acquisition campaigns targeting Pro subscription sign-ups and trials.
• Design and test conversion funnels and upgrade offers to turn free readers into paying Pro subscribers.
• Own Pro subscriber CAC targets and monitor retention closely to ensure acquisition spend translates into lasting revenue.
• Plan, launch, and optimize campaigns across Meta, X (Twitter), LinkedIn, and TikTok Ads for both free sign-ups and Pro conversions.
• Manage budgets, bidding strategies, and creative testing to maximize subscriber volume while staying under CAC ceilings.
• Source, negotiate, and manage sponsorships across podcasts, YouTube channels, and newsletters.
• Build a pipeline of sponsorship opportunities, measure each on a cost-per-subscriber basis, and scale what delivers high-retention users.
• Identify and partner with creators on LinkedIn, X, TikTok, Instagram, and other platforms to drive subscriber acquisition.

Requirements

• personally scaled a media product's subscriber base to hundreds of thousands of free and/or paid subscribers
• Direct experience growing paid subscriptions at a media company (The Information, NYT, Ground News, or comparable)
• Deep hands-on expertise running paid campaigns on Meta, X, LinkedIn, and/or TikTok
• Strong negotiation skills with experience managing sponsorship, creator, and CPL partnership deals
• Data-driven mindset, you obsess over CAC, LTV, payback periods, and free-to-paid conversion rates
• Comfortable operating independently in a remote environment, moving fast, and managing multiple channels simultaneously
• Experience building and leading a small team while remaining a hands-on operator

Preferred

• Familiarity with the AI/tech media ecosystem is a strong plus

Benefits

• Four weeks PTO
• Health, dental, and vision covered 80% (US employees only)
• Claude Pro Subscription and Viktor Credits
• 11 paid holidays off
• Async Operations: Ability to work in any time zone; however, employees working outside the U.S. must maintain U.S. business hours