Responsibilities

• Serve as the strategic marketing partner to the Country Manager, aligning marketing investments, pipeline targets, and territory expansion with regional business goals.
• Collaborate closely with Sales (Channel Managers and Account Executives) to drive a unified "One Team" approach, ensuring marketing campaigns are synchronized with sales and partner acquisition efforts.
• Define and lead the regional marketing strategy, guiding the Channel Marketing team in developing and executing annual territory plans aligned with Wildix's growth and MRR objectives.
• Own the marketing strategy for new partner acquisition by defining the ideal partner profile, developing recruitment campaigns, and accelerating partner pipeline growth.
• Lead, coach, and develop the Channel Marketing team, providing strategic direction on partner enablement, co-marketing initiatives, and regional events.
• Oversee regional lead generation and pipeline performance, ensuring effective lead management, qualification, and distribution to partners.
• Act as the key marketing liaison with internal teams—including Events, Digital Marketing, and Content & Communications—to ensure consistent execution of regional campaigns and initiatives.
• Own the regional marketing budget, optimizing investment allocation, maximizing ROI, and ensuring alignment with financial objectives.
• Monitor, analyze, and present regional marketing performance, using data-driven insights to optimize strategy and business impact.

Requirements

• 8+ years of progressive marketing experience in B2B Tech, SaaS, or UCaaS, with a minimum of 3-5 years in a leadership role managing marketing managers or regional teams.
• Deep understanding of indirect sales models, partner enablement, and "through-partner" marketing strategies designed to drive MRR.
• Proven track record of hiring, mentoring, and scaling high-performing marketing teams in a matrixed organization.
• Strong analytical skills with the ability to interpret complex data, track ROI, and optimize lead generation funnels.
• Exceptional stakeholder management skills, with the ability to build alignment across Sales, Product, and centralized Marketing teams.
• Deep knowledge of Salesforce/Pardot for tracking lead lifecycles and campaign attribution.

Preferred

• You have previously scaled a channel marketing operation within a fast-growing tech scale-up.

Benefits

• 👫 Work with a Supportive, High-Performing Team – We believe in trust, autonomy, and working with bright, passionate individuals who drive real impact.
• 🌍 A Truly International Workplace – Our diverse and inclusive team ensures you’ll always feel connected and supported, no matter where you are.
• 🚀 Shape the Future of Global Communication – Be part of a team transforming how businesses operate in an era of remote work and AI-powered collaboration.
• 💼 Join a Profitable & Stable Company – We’re not a startup experiment, we’re a two decade old success story with sustained profitability, meaning we can back your boldest ideas.
• 🏖️ Generous Time Off – Take the breaks you need to relax, recharge, and come back inspired.
• 💻 Top-Tier Tech – Love Mac? So do we! We equip our team with the best tools for success.
• 🩺 Health Benefits – Access to Major Medical, Dental, Vision, Life Insurance, Short & Long Term Disability, Basic Life and AD&D coverage to support your overall well-being.
• 💰 Retirement Plan – We offer a 401(k) plan to help you plan and save for your future.