Responsibilities

• Advertising & Listings
• Plan and run Google Ads campaigns for each property geo-targeted to the towns and job sites where our tenants come from
• Manage the ad budget per property and report cost per lead and cost per move-in
• Create, post, and renew listings on Facebook Marketplace, Craigslist, Zillow, Apartments.com, RV Life, Hipcamp, and Nextdoor renewed weekly so they stay at the top
• Keep every listing accurate photos, pricing, phone numbers, booking links
• SEO & Websites
• Do keyword research for each property's market — "RV park near [town]," "monthly RV lots [county]," "boat storage [city]," and so on
• Optimize our WordPress sites: page titles, meta descriptions, headers, content, and the basics of site speed
• Build amazing WordPress that rank on Google and convert visitors into inquiries
• Local SEO: keep name, address, and phone consistent everywhere, build directory citations, and win the Google map pack in each property's market

Requirements

• 2+ years marketing a property or local business (RV park, apartments, self-storage, hotel any of these works)
• Hands-on Google Ads experience you've built and managed campaigns yourself, not just watched someone do it
• Working SEO knowledge keyword research, on-page basics, and local SEO
• Google Business Profile optimization experience
• Facebook & Instagram marketing for a business
• WordPress comfortable editing pages and updating content
• You already use AI tools daily to work faster and can show us how
• Comfortable making outbound calls and emails to businesses
• Excellent written English
• Available during US Central Time business hours

Preferred

• Lease-up experience you've taken a property from low occupancy to full
• Workforce housing / extended-stay / crew housing experience
• GoHighLevel (or ActiveCampaign, HubSpot, similar)
• SEO tools Semrush, Ahrefs, or similar
• Mailchimp
• Canva or basic design skills
• RV park, campground, or storage industry background