Head of Global Growth Marketing

New York, USA (Hybrid)

$200K/yr – $300K/yrSenior Level10+ years expFull time

Posted 3 months ago

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Job Summary

Drive global growth marketing and experimentation-led optimization for Interactive Brokers, owning the end-to-end owned channels and funnel across web, onboarding, and lifecycle.

  • Own the global conversion across owned channels and full funnel optimization.
  • Must-have: 10+ years in growth marketing, CRO, or experimentation leadership.
  • Standout: AI-native approach delivering AI-driven content, personalization, and experimentation.

Job Description

Responsibilities

  • Own the global conversion and owned growth strategy across website, landing pages, onboarding flows, email, SMS, push, and in-product surfaces.
  • Architect and lead a structured experimentation roadmap including multi-arm and adaptive landing page testing, onboarding experiments, incentives, lifecycle sequencing experiments, and personalization frameworks.
  • Drive measurable improvement in visitor-to-application, application-to-funded, and funded account quality metrics. Partner closely with Media Analytics to integrate paid traffic into owned journey optimization, including retargeting logic, funnel stitching, and incrementality testing across channels.
  • Build global experimentation infrastructure across countries with clear statistical rigor, test governance, and velocity targets.
  • Leverage AI-native tools for content generation, dynamic personalization, audience segmentation, and experimentation execution.
  • Build and lead a high-performing team of growth marketers and experimentation analysts. Optimize KPI frameworks tied to ROI and profitability

Requirements

  • 10+ years in growth marketing, CRO, lifecycle, or experimentation leadership within high-scale fintech, marketplace, SaaS, or consumer technology company
  • Deep expertise i experimentation design data and conversion analytics.
  • Demonstrated success running high-velocity global experimentation programs.
  • Strong collaboration experience with media, data science, and product teams.
  • AI-native mindset with practical experience applying AI to growth workflows and optimization.
  • Proven ability to operate in highly measurable, performance-accountable environments.
  • Experience scaling growth initiatives across multiple international markets.

Benefits

  • Competitive salary, annual performance-based bonus and stock grant
  • Retirement plan 401(k) with competitive company match
  • Excellent health and wellness benefits, including medical, dental, and vision benefits. Company paid medical healthcare premium.
  • Wellness screenings and assessments, health coaches and counseling services through an Employee Assistance Program (EAP)
  • Daily company lunch allowance provided and a fully stocked kitchen with healthy options for breakfast and snack
  • Corporate events including team outings, dinners, volunteer activities and company sports teams
  • Education reimbursement and learning opportunities