Responsibilities

• Own the global conversion and owned growth strategy across website, landing pages, onboarding flows, email, SMS, push, and in-product surfaces.
• Architect and lead a structured experimentation roadmap including multi-arm and adaptive landing page testing, onboarding experiments, incentives, lifecycle sequencing experiments, and personalization frameworks.
• Drive measurable improvement in visitor-to-application, application-to-funded, and funded account quality metrics. Partner closely with Media Analytics to integrate paid traffic into owned journey optimization, including retargeting logic, funnel stitching, and incrementality testing across channels.
• Build global experimentation infrastructure across countries with clear statistical rigor, test governance, and velocity targets.
• Leverage AI-native tools for content generation, dynamic personalization, audience segmentation, and experimentation execution.
• Build and lead a high-performing team of growth marketers and experimentation analysts. Optimize KPI frameworks tied to ROI and profitability

Requirements

• 10+ years in growth marketing, CRO, lifecycle, or experimentation leadership within high-scale fintech, marketplace, SaaS, or consumer technology company
• Deep expertise i experimentation design data and conversion analytics.
• Demonstrated success running high-velocity global experimentation programs.
• Strong collaboration experience with media, data science, and product teams.
• AI-native mindset with practical experience applying AI to growth workflows and optimization.
• Proven ability to operate in highly measurable, performance-accountable environments.
• Experience scaling growth initiatives across multiple international markets.
• Self-motivated and able to handle tasks with minimal supervision.
• Superb analytical and problem-solving skills.
• Excellent collaboration and communication (Verbal and written) skills.

Benefits

• Retirement plan 401(k) with competitive company match
• Excellent health and wellness benefits, including medical, dental, and vision benefits. Company paid medical healthcare premium.
• Wellness screenings and assessments, health coaches and counseling services through an Employee Assistance Program (EAP)
• Daily company lunch allowance provided and a fully stocked kitchen with healthy options for breakfast and snack
• Corporate events including team outings, dinners, volunteer activities and company sports teams
• Education reimbursement and learning opportunities