Head of Entertainment GTM

Long Beach, CA (Remote)

$250K/yr – $320K/yrSenior LevelFull time

Posted 7 weeks ago

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Job Summary

Own the entertainment GTM and cross functional revenue playbook for an AI video platform at scale, with a studio-first audience and a path to marquee deals.

  • Entertainment GTM ownership: define segments, build executive relationships, and craft account plans and partnerships.
  • Cross-functional revenue lead: align Growth, B2B, and US/Asia teams with pipeline, forecasting, and scalable CAC/retention plays.
  • Product & market influence: feed roadmaps with customer insight and shape positioning in the entertainment ecosystem.

Job Description

Responsibilities

  • Entertainment GTM ownership: develop and execute Higgsfield's entertainment go-to-market strategy, identify key segments, build executive relationships, and craft strategic account plans and partnerships.
  • Cross-functional revenue lead: serve as the central owner of entertainment revenue initiatives, align Growth, B2B, and US teams, and establish cadences, pipeline reviews, forecasting, and scalable acquisition/retention processes.
  • Product & market influence: partner with Product/Engineering/Research to inform roadmaps, translate feedback into requirements, and define positioning and opportunities in the entertainment ecosystem.
  • Industry presence: represent Higgsfield at major events and with industry influencers to establish the brand in entertainment circles.

Requirements

  • 10+ years of experience in enterprise sales, partnerships, business development, strategy, or go-to-market leadership.
  • Significant experience working directly within or selling into the entertainment industry.
  • Demonstrated success closing large enterprise deals and strategic partnerships.
  • Experience selling creator technology, media technology, or content production solutions and designing bespoke GTM paths at the technology-entertainment intersection.
  • Strong understanding of entertainment business models and content production workflows.
  • Experience at a leading entertainment company, media organization, talent agency, creator platform, consulting firm, private equity, venture-backed tech, or AI company.
  • Experience leading cross-functional initiatives across multiple teams or regions.
  • Existing network across studios, streaming services, production companies, agencies, and creator businesses.
  • Willingness to travel as needed.
  • Ability to operate in a fast-moving, high-stakes entertainment environment.

Benefits

  • equity and a comprehensive benefits package to support you both professionally and personally.
Higgsfield  logo

Higgsfield

We're a video AI company dedicated to democratizing social media content creation to everyone

Founded in 2023
San Francisco, California, USA
208 employees (91 in marketing)

Traffic Signals

Monthly Visitors
23.6M
Traffic Source Mix
Search
38%
Direct
55.4%
Referral
3.9%
Social
2.2%
Paid
0.5%

Headcount Trend

Current headcount: ~244

Marketing Team

Marketing Team Size
75 (36% of company)
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$8M
Last Raise
Seed, 2 years ago

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