Head of Content Marketing

New York City, NY (On-site)

$195K/yr – $230K/yrSenior Level8+ years expFull time

Posted 4 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own end-to-end content strategy across brand, demand generation, product marketing, and thought leadership with executive collaboration and a focus on differentiation, scale, and measurable impact.

  • Content Strategy: Own the editorial system and storytelling framework across channels to drive engagement and pipeline.
  • Thought Leadership and Research: Develop original insights, customer stories, blogs, videos, and webinars with executive partners.
  • Brand Voice and Performance: Maintain editorial standards and optimize content for audience impact and conversions.

Job Description

Responsibilities

  • Develop and lead Socure's content strategy across brand, demand generation, product marketing, and thought leadership.
  • Create compelling narratives that differentiate Socure in the market.
  • Partner with executives and internal experts to develop original thought leadership and industry insights.
  • Lead the development of research reports, customer stories, blogs, videos, webinars, and other strategic content.
  • Oversee website messaging and content strategy to improve engagement and conversion.
  • Build and manage editorial calendars and content programs across channels.
  • Collaborate with Revenue Marketing and Product Marketing to support campaigns and pipeline growth.
  • Leverage AI tools and modern content workflows to improve quality, scale, and efficiency.
  • Measure performance and optimize content based on audience insights and business impact.
  • Maintain and evolve Socure's brand voice and editorial standards.
Socure logo

Socure

2.9 Glassdoor

Socure is the leading platform for digital identity verification and trust. Its predictive analytics platform applies artificial intelligence and machine learning techniques with trusted online/offline data intelligence from email, phone, address, IP, device, velocity, and the broader internet to verify identities in real time. The company has more than 2,000 customers across the financial services, government, gaming, healthcare, telecom, and e-commerce industries, including four of the top five banks, seven of the top 10 card issuers, three of the top MSBs, the top payroll provider, the top credit bureau, the top online gaming operator, the top Buy Now, Pay Later (BNPL) providers, and over 250 of the largest fintechs. Marquee customers include Chime, SoFi, Varo, Robinhood, Public, Stash, Gusto, and DraftKings. Socure customers have become investors in the company including Citi Ventures, Capital One Ventures, MVB Bank, and Synchrony. Additional investors include Accel, T. Rowe Price, Bain Capital Ventures, Tiger Global, Commerce Ventures, Scale Venture Partners, Sorenson, Flint Capital, Two Sigma Ventures, and others.Socure has received numerous industry awards and accolades, including named to the 2021 & 2022 Forbes Cloud 100 List, Forbes’ Fintech 50 List 2021, and Forbes’ America’s Best Startup Employers 2021, being named to CB Insights: The Fintech 250 for the third year in a row, being awarded Best New Technology Introduced Over the Last 12 Months—Data and Data Services at the 2020 American Financial Technology Awards (AFTAs), being ranked number 70 in Deloitte’s Technology Fast 500TM, being listed as a Gartner Cool Vendor, being recognized by Forbes as one of the Top 25 Machine Learning Startups to Watch, being awarded Finovate’s Award for Best Use of AI/ML, to name a few. Founder/CEO Johnny Ayers has also been recognized by Goldman Sachs as one of the 100 Most Intriguing Entrepreneurs of 2021 and as an EY Entrepreneur of the Year 2022.

Founded in 2012
Incline Village, Nevada, USA
483 employees (35 in marketing)
44% recommend to a friend
38% CEO approval

Traffic Signals

Monthly Visitors
398.6K
Monthly Google Ads Budget
$36.6K
Traffic Source Mix
Search
25.7%
Direct
52%
Referral
19.9%
Social
1.3%
Paid
0.9%

Headcount Trend

Current headcount: ~487

Marketing Team

Marketing Team Size
24 (5% of company)
Median Career Experience
12 years
Median Tenure
2.7 years
Marketing Roles Posted (Last 30 Days)
7

Funding

Total Funding
$744.4M
Last Raise
$95M
Debt Financing, 3 years ago

Funding History

  • Mar 2023
    Debt Financing • $95M
  • Nov 2021
    Series E • $450M
  • Jun 2021
    Series Unknown

Recent News