Head of Brand Sponsorships

Los Angeles, CA (On-site)

Salary Not AvailableSenior Level8+ years expFull time

Posted 3 months ago

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Job Summary

Drive sponsorship sales and premium partnership programs for TheWrap’s live events and editorial integrations, targeting Fortune 500 brands; leverage deep entertainment/media market knowledge and proven six-figure deal closing ability.

  • Own sponsorship revenue strategy across live events and experiential activations.
  • Must-have: 8–10+ years in sponsorship sales or partnerships with track record of six-figure deals.
  • Standout: deep network across agencies/CMOs and experience with entertainment clients like Netflix/Paramount.

Job Description

Responsibilities

  • Lead sponsorship and partnership revenue strategy across TheWrap’s marquee live events and experiential business.
  • Build and deepen relationships with Fortune 500 brands and agencies across categories including: Automotive; Pharmaceutical and healthcare; Technology; Financial services and banking; Consumer electronics; Luxury and lifestyle.
  • Develop high-value integrated sponsorship programs spanning: Live events; Editorial integrations; Experiential activations; Custom content; Executive access and thought leadership opportunities
  • Work closely with endemic entertainment and media clients including studios, streamers and major entertainment marketers.
  • Collaborate cross-functionally with editorial, events, marketing and executive leadership teams to create premium partnership opportunities.
  • Identify new revenue opportunities and strategic categories as TheWrap continues to grow its events and experiences business.

Requirements

  • 8–10+ years of experience in sponsorship sales, integrated marketing or partnership development.
  • Proven success securing six+ figure sponsorship deals with major consumer-facing brands.
  • Strong relationships across agencies, CMOs and brand marketers.
  • Deep familiarity with the entertainment, media and streaming landscape.
  • Experience working with endemic entertainment clients including companies such as Netflix, Sony, Paramount and other studios, platforms and media brands.
  • A sophisticated understanding of how live events, editorial brands and experiential marketing intersect.
  • Strong presentation, negotiation and storytelling skills.
  • Entrepreneurial mindset with the ability to operate strategically while also driving day-to-day execution.

Preferred

  • Ideal candidates may come from premium media and publishing companies, entertainment industry conference businesses, experiential marketing agencies, sponsorship and integrated marketing organizations, or live events and executive summit businesses.
  • Experience working across both mainstream consumer brands and entertainment industry clients is highly preferred.
TheWrap logo

TheWrap

1.8 Glassdoor

TheWrap covers the business side of entertainment through digital, videos, experiential, audio and magazines. We are the industry’s independent voice and leading source of high-quality, exclusive, in-depth and breaking entertainment news.

Founded in 2009
Los Angeles, California, USA
121 employees (69 in marketing)
18% recommend to a friend
9% CEO approval

Traffic Signals

Monthly Visitors
3.6M
Traffic Source Mix
Search
47.7%
Direct
33.2%
Referral
13%
Social
5.6%
Paid
0.4%

Headcount Trend

Current headcount: ~121

Marketing Team

Marketing Team Size
54 (45% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$3.5M
Last Raise
$2M
Series B, 16 years ago

Funding History

  • Apr 2010
    Series B • $2M
  • Jan 2009
    Series A • $1M
  • Aug 2008
    Seed • $500K

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