GVP, Strategy

Seattle, WA (Hybrid)

$180K/yr – $300K/yrSenior Level15+ years expFull time

Posted 3 months ago

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Job Summary

Drive enterprise CRM strategy and execution for Razorfish, leading client engagements and cross-channel CRM programs across owned and paid media.

  • Own CRM strategy development and execution across owned (email, SMS, app, web) and paid channels with executive-level client alignment.
  • Must-have: 15+ years of CRM/direct marketing or customer engagement leadership in consulting or agency environments.
  • Standout: Deep experience applying 0P/1P/2P/3P data and leading cross-functional teams using Salesforce, Adobe, or Braze.

Job Description

Drive enterprise CRM strategy and execution for Razorfish, leading client engagements and cross-channel CRM programs across owned and paid media.

  • Own CRM strategy development and execution across owned (email, SMS, app, web) and paid channels with executive-level client alignment.
  • Must-have: 15+ years of CRM/direct marketing or customer engagement leadership in consulting or agency environments.
  • Standout: Deep experience applying 0P/1P/2P/3P data and leading cross-functional teams using Salesforce, Adobe, or Braze.
Razorfish logo

Razorfish

3.9 Glassdoor

Hi there! We’re Razorfish. We see consumers as more than just metrics. We see them as people – wonderful, complex, interesting people. Grounded in deep digital expertise for over 25 years, we continue to navigate the ever-changing marketing landscape to forge meaningful connections that enrich people’s lives. Our diverse teams of strategists, creative thinkers, experience builders, and technologists are passionate about connecting creativity to business impact. Razorfish is part of Publicis Communications North America.

Founded in 1995
New York, NY, US
1.8K employees (823 in marketing)
73% recommend to a friend
73% CEO approval

Traffic Signals

Monthly Visitors
24.6K
Traffic Source Mix
Search
44.8%
Direct
46.9%
Referral
5.2%
Social
1.7%
Paid
1.2%

Headcount Trend

Current headcount: ~2.2K

Marketing Team

Marketing Team Size
471 (22% of company)
Median Career Experience
13 years
Median Tenure
5.3 years
Marketing Roles Posted (Last 30 Days)
24

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