Responsibilities

• SEO / AEO - Conduct keyword research and map search intent across priority topic areas; use AI tools to accelerate research and identify content gaps
• SEO / AEO - Own on-page optimization, content briefs, and internal linking across the site
• SEO / AEO - Partner with the Technical Marketing Engineer on technical SEO initiatives requiring code or schema work
• SEO / AEO - Track SEO performance and translate findings into actionable roadmap updates
• SEO / AEO - Maintain and evolve the content SEO calendar in coordination with the Content Manager
• Email Marketing - Own campaign execution, send scheduling, and the email content calendar
• Email Marketing - Use AI-assisted drafting to produce and iterate on copy faster, while maintaining a consistent brand voice
• Email Marketing - Coordinate with the Demand Generation Manager on list segmentation, workflows, and Salesforce data
• Email Marketing - QA campaigns before send: copy, targeting, links, and rendering
• Email Marketing - Track performance and report on what’s working

Requirements

• Education: A degree in marketing, communications, business, or a related field — or equivalent practical experience
• Experience: 2–4 years in SEO, digital marketing, or a channel marketing role where you were the person doing the work, not delegating it; a track record of owning multiple channels without a large team supporting you
• SEO: Working knowledge of search intent, on-page optimization, content briefs, and internal linking; familiarity with at least one SEO platform (Ahrefs, Semrush, or equivalent)
• Channel Tools: Hands-on experience with an email platform (HubSpot, Klaviyo, Marketo, or similar), a CMS (WordPress, Webflow, Contentful, or similar), and a social scheduling tool
• AI Fluency: Regular, practical use of AI tools for drafting, content repurposing, copy variants, and research — without needing setup support; ability to recognize and correct subpar output
• Organization: Demonstrated system for managing competing priorities across multiple distinct workstreams

Preferred

• Experience in B2B tech or a market where the buyer is technical or skeptical
• Council, association, or advisory management experience
• A content property you’ve grown independently — a newsletter, a site, a social account — with real traffic or engagement numbers

Benefits

• health, dental, vision, disability, and life insurance
• paid time-off
• 401(k)
• health and flexible spending accounts
• stock purchase plan