Growth Marketing Specialist

Atlanta, GA (Remote)

Salary Not AvailableMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own multi-channel growth activities focused on inbound optimization, events, content, and customer advocacy to drive pipeline, conversions, and retention in a SaaS environment.

  • Inbound & content optimization: improve product pages and thought leadership to boost organic traffic and visibility.
  • Campaign orchestration & events: coordinate webinars, campaigns, social promotion, and sales enablement to meet demand-gen goals.
  • Customer growth & stories: build customer marketing, newsletters, case studies, and reviews to strengthen retention and advocacy.

Job Description

Responsibilities

  • Inbound Optimization: Assist in developing and optimizing targeted web content, including product value pages and thought leadership content, to drive organic traffic and improve search visibility
  • Digital Operations & Agency Management: Oversee our relationship with our digital marketing agency, manage day-to-day digital marketing reporting, and execute website updates to optimize conversion rates.
  • Content & Brand Presence: Manage our social media channels, coordinate day-to-day content management (including our The Strategy Gap podcast), and assist with PR execution to elevate our market presence.
  • Event & Webinar Execution: Drive the logistics and promotion for demand-generation webinars and industry events. Track and analyze the performance of these campaigns, providing insights for future programs.
  • Customer Growth & Advocacy: Assist in developing a customer marketing strategy that promotes customer growth and retention. Own the production of the Customer Newsletter, develop Customer Stories, and manage Customer Reviews.
  • Campaign Coordination: Support inbound and outbound campaigns by ensuring all moving parts, from social promotion to sales enablement, are aligned and executed on time.

Requirements

  • 2–4+ years of experience in a growth, digital, or integrated marketing role, preferably within a SaaS environment.
  • Passionate about the role marketing plays and excited to bring new, fresh ideas to AchieveIt
  • Proven track record in planning and executing successful events and marketing initiatives.
  • Strong project management skills with the ability to manage multiple initiatives simultaneously.
  • Excellent communication and interpersonal skills.
  • Proven ability to work cross-functionally and influence stakeholders at all levels.
  • Hands-on experience with Salesforce, Pardot (Marketing Cloud Account Engagement), WordPress, and Google Analytics. Must be tech-savvy and comfortable learning new platforms quickly as our stack grows.
  • Familiarity with common AI tools and the ability to leverage them to drive outcomes.

Preferred

  • Knowledge of the strategic planning and strategy execution market is preferred
  • Experience in marketing to government entities is a plus
  • Familiarity with common AI tools and the ability to leverage them to drive outcomes.

Benefits

  • 100% work from home
  • Great hardware
  • 401K (with matching), Medical, Vision, Life and Dental insurance
  • Short-term and long-term disability insurance
  • 15 vacation days (5 additional days at two years of service)
  • Up to 32 paid holidays (8 standard, 2 floating, & 22 additional company holidays)
  • Unlimited sick days (sick days do not count against PTO and include things like dentist visits and regular checkups – we want you to invest in staying healthy)
  • In-person company meetings & fun events because making connections is important
  • Inc. Best Workplaces 2023, 2024, & 2025
AchieveIt logo

AchieveIt

4.6 Glassdoor

AchieveIt is the Integrated Plan Management solution plan leaders turn to when they want to get things done. For real this time. Too many great ideas never quite make it across the finish line because there’s no real way to keep everyone on course and keep everything on track. What does it take to actually guide these initiatives all the way through to completion? You’ve got to: 1. Get everything in view – so you can see what’s happening with every initiative, at every level, from the enterprise to the individual, in real time. 2. Get everyone engaged – with an easy-to-use platform that connects your organization from the executive leadership to the project teams, keeping everyone accountable and on the same page.3. Get every possible advantage – not only because you have the premier platform in this space, but because you can draw on the experience and best practices of our execution experts. That’s why everyone from global corporations to regional healthcare systems to federal government have turned to AchieveIt for their Integrated Plan Management.Let’s actually do this.TM

Founded in 2010
Atlanta, Georgia, USA
37 employees (5 in marketing)
92% recommend to a friend
90% CEO approval

Traffic Signals

Monthly Visitors
13.1K
Monthly Google Ads Budget
$31.6K
Traffic Source Mix
Search
42.4%
Direct
44.2%
Referral
7.7%
Social
4.3%
Paid
1.1%

Headcount Trend

Current headcount: ~37

Marketing Team

Marketing Team Size
4 (11% of company)

Funding

Total Funding
$12.5M
Last Raise
$1.7M
Convertible Note, 8 years ago

Funding History

  • Aug 2018
    Convertible Note
  • Sep 2017
    Series B • $1.7M
  • Sep 2016
    Series B • $3.7M