Growth Marketing Manager

New York City, NY (Hybrid)

$140K/yr – $150K/yrMid Level6+ years expFull time

Posted 2 days ago

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Job Summary

Own and drive US marketing and go-to-market initiatives, align global messaging, and optimize demand generation and events; collaborate with sales, product, and global teams to measure ROI and growth.

  • Lead the US marketing strategy and events program
  • Coordinate global messaging and enablement with cross-functional teams
  • Build reporting frameworks to measure ROI and growth across campaigns

Job Description

Responsibilities

  • Support the development & execution of the company’s US marketing and go-to-market strategy
  • Co-ordinating with our European marketing team to ensure global cohesion in execution
  • Manage and execute webinars and events
  • Experience designing and implementing a structured matrix for marketing messaging
  • Develop content including website copy, email campaigns, thought leadership, customer stories, and social media
  • Create and manage demand generation campaigns across digital channels with support from the global team and ads agency
  • Support lead generation and sales enablement initiatives
  • Manage and optimize marketing funnels, conversion metrics, and campaign performance, developing reporting frameworks to measure ROI and growth
  • Work with the global team to ensure consistent market positioning
  • Coordinate webinars, events, partnerships, and industry marketing opportunities

Requirements

  • 6-8 years of B2B marketing experience, ideally within financial services or fintech
  • Experience working in startups/scaleups or high-growth environments preferred
  • Strong understanding of fintech, financial services, treasury, banking, or cash management
  • Proven ability to build and execute strategic marketing programs independently
  • Strong experience in planning, coordinating, and executing events, as well as measuring success
  • Ability to coordinate and deliver engaging webinars across time zones
  • Experience with CRM, email marketing, analytics, and marketing automation tools (Hubspot, LinkedIn Campaign Manager, GA4, Semrush preferred)
  • Experience editing and creating design assets from templates (Adobe Suite and Figma preferred)
  • Comfortable working cross-functionally with sales, product, and operations teams, globally
  • Experience managing US-based agency partners

Benefits

  • Competitive Salary
  • Stock Options
  • Bonus
  • 20 days holiday
  • Enhanced 401(k)
  • Anthem Health Insurance - EPO, PPO, HDHP Options
  • Short- and Long-term Disability Insurance
  • Workers’ Compensation Insurance
  • Life Insurance (Death in Service)
  • Dental & Vision Insurance
TreasurySpring logo

TreasurySpring

5.0 Glassdoor

TreasurySpring is a financial technology company that is unlocking multi-trillion dollar wholesale money markets. Our regulated cash investment platform delivers new digital pipelines to connect cash rich firms to institutional borrowers. Built on enterprise-grade infrastructure and designed in collaboration with leading industry participants, our products bring the power of the largest, most sophisticated treasury departments to all firms holding material cash balances, for the first time.By providing transparent, single-name, fixed-term exposure to government, secured bank and corporate assets, our products offer clients an opportunity to diversify away from traditional unsecured bank exposure; to reduce risk and increase returns, through a simple digital platform that requires no client infrastructure or cost.For governments, banks and investment grade corporates that are interested in cheaper short-term financing options, we offer flexible, low-cost access to a new, diverse network of non-bank funders.Designed for all holders of large cash balances, from corporates to charities, private funds to insurance companies, family offices to private banks and beyond, our short-term cash products share many of the characteristics of term deposits but are much more versatile and are delivered at the “click of a button."

Founded in 2016
London, England, GBR
91 employees (10 in marketing)
100% recommend to a friend
100% CEO approval

Traffic Signals

Monthly Visitors
4.6K
Traffic Source Mix
Search
37.1%
Direct
51.2%
Referral
7.6%
Social
2.8%
Paid
1.1%

Headcount Trend

Current headcount: ~92

Marketing Team

Marketing Team Size
7 (8% of company)
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$43.5M
Last Raise
$29M
Secondary Market, 3 years ago

Funding History

  • Jun 2023
    Secondary Market
  • Jun 2023
    Series B • $29M
  • Jun 2021
    Series A • $9.9M

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