Growth Marketing Manager

Exeter, NH (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive end-to-end paid and organic growth for multiple client accounts, owning campaigns, lead-gen funnels, and data-backed optimization while aligning content, email marketing, and SEO to deliver measurable pipeline and client growth.

  • Campaign strategy and optimization across Meta/Google with audience targeting and budget discipline.
  • Lead generation and funnel design from capture to conversion, including offer testing and performance tracking.
  • Cross-channel alignment with SEO, email marketing, and automation to improve deliverability and pipeline quality.

Job Description

  • Manage and optimize paid advertising campaigns on Meta and Google across multiple client accounts
  • Own campaign strategy: audience targeting, offer structure, budget allocation, and creative direction
  • Monitor performance daily and make proactive optimization decisions without waiting to be asked
  • Review ad creative before launch and brief the creative team on content needs
  • Develop lead generation strategies for each client by identifying the right offer, the right audience, and the right channel to bring in qualified leads
  • Build and refine lead generation funnels from initial capture through to conversion
  • Create and test lead generation offers that drive real pipeline, not just traffic
  • Track lead quality and conversion rates and adjust strategy based on what the data shows
  • Support SEO strategy across client accounts: keyword research, technical SEO, content direction, and on-page recommendations
  • Use search data to inform advertising targeting and content planning
First Search Marketing logo

First Search Marketing

At First Search Marketing, we are more than just a digital marketing agency—we are your long-term strategic partner for online success. Our mission is to put your business first by crafting customized digital marketing strategies that drive real, measurable growth. We believe in educating, empowering, and collaborating with our clients, providing expert guidance so they can focus on what they do best: running their business.With a focus on transparency, accountability, and innovation, we take a data-driven, results-oriented approach to digital marketing. From SEO and paid search to branding, content creation, and web development, we leverage cutting-edge tools and proven strategies to position your business in front of the right customers at the right time.Our vision is to be the first choice for businesses seeking sustainable, long-term digital success. By combining expert teams, industry-leading marketing tools, and a holistic approach, we provide scalable solutions that evolve with your business. As a family-owned and operated company, we foster a collaborative and personalized experience, ensuring our clients feel supported every step of the way.At First Search Marketing, we don’t believe in one-size-fits-all solutions. Our customized marketing plans are designed to fit your unique needs, whether you’re looking to increase brand awareness, generate leads, or maximize your digital presence. When you partner with us, you gain more than just a marketing agency—you gain a trusted extension of your team, committed to driving long-term growth and success.

Founded in 2018
Exeter, New Hampshire, USA
5 employees (3 in marketing)

Traffic Signals

Monthly Visitors
23
Traffic Source Mix
Search
33.4%
Direct
41.8%
Referral
12.7%
Social
9.7%
Paid
1.4%

Headcount Trend

Current headcount: ~5

Marketing Team

Marketing Team Size
2 (40% of company)