Growth Marketing Manager

New York, USA (Hybrid)

Salary Not AvailableMid Level3+ years expFull time

Posted 3 months ago

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Job Summary

Drive growth marketing for a B2B events and media company by owning multi-channel campaigns and lead generation.

  • Own multi-channel growth campaigns across events, webinars, and membership products.
  • Must-have: 3–5 years in B2B marketing, growth, or demand generation.
  • Standout: Proficiency with Marketing Analytics, Marketing Automation, and CRM (HubSpot preferred).

Job Description

Responsibilities

  • Own and execute growth campaigns across events, webinars, podcasts, and membership products
  • Drive audience acquisition and lead generation through multi-channel campaigns (email, paid, organic, partnerships)
  • Work closely with Sales and Programming to improve lead quality and conversion
  • Manage and optimize campaigns inside HubSpot (or similar CRM)
  • Track performance, report on results, and continuously improve based on data
  • Support messaging, positioning, and go-to-market efforts for new and existing products

Requirements

  • 3–5 years of experience in B2B marketing, growth, or demand generation
  • Proficiency in Marketing Analytics and Web Analytics to evaluate and improve performance
  • Strong Project Management skills to oversee campaigns and ensure timely execution
  • Experience with Marketing Automation platforms and workflows
  • Exceptional organizational and problem-solving abilities
  • Excellent communication and collaboration skills
  • Experience with CRM platforms (HubSpot preferred)
  • Prior experience in the capital markets or financial services industry is a plus

Preferred

  • Prior experience in the capital markets or financial services industry is a plus