Growth Marketing Manager

Grand Rapids, MI (Remote)

$55K/yr – $80K/yrMid LevelFull time

Posted 4 months ago

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Job Summary

Drive pipeline and conversion for Clicki through content-led growth and rapid experimentation.

  • Own content and campaigns that generate pipeline and accelerate demos, meetings, and deals.
  • Must-have: B2B SaaS marketing experience with proven pipeline impact.
  • Standout: Direct access to founders and a high-impact, scale-ready growth role.

Job Description

Drive pipeline and conversion for Clicki through content-led growth and rapid experimentation.

  • Pipeline Generation
  • Increase demo requests and booked meetings
  • Improve landing pages and conversion flows
  • Launch campaigns that drive real pipeline
  • Help us close more deals.
  • Build case studies, ROI stories, and proof points
  • Improve messaging across the funnel
  • Refine ICP based on what’s actually converting
  • Work directly with Kendall to capture and package ideas
  • Highlight customer wins and real outcomes
  • Experience in B2B SaaS marketing, growth, or demand generation
  • Strong understanding of pipeline, conversion, and revenue metrics
  • Ability to write clear, compelling, high-converting content
  • Comfortable working in a fast-moving startup environment
  • Highly analytical with a bias toward action
  • Experience shooting and editing video (iPhone-level is fine)
  • Proficiency with tools like CapCut, Canva, or similar
  • Strong instinct for what performs on LinkedIn and short-form video
  • Ability to move quickly and produce content consistently
  • You’ve built or contributed to a content presence (personal or company)
  • You can show real examples of content you’ve created
  • You understand how content ties directly to pipeline and revenue
  • You’ve worked closely with sales teams before
  • Direct access to founders and decision-making
  • Opportunity to build and own the marketing function
  • High-impact role in a fast-scaling SaaS company
Clicki Referrals logo

Clicki Referrals

So, what is Clicki? Think Mailchimp, but for referrals. We believe that every local shop, cafe, or service has an amazing story to tell. And who better to tell that story than happy customers? With Clicki, we're making it easy for those stories to spread far and wide. Big brands like Tesla and Capital One have these super-smart systems that help them grow through referrals. Why should they have all the fun? Local businesses should have that power too. We're taking away the hassle of keeping track of who referred who and how to reward them. No more spreadsheets, no more manually writing checks or applying credits.We're on a mission to simplify how local businesses reward their customers, so they can focus on what they do best—serving their communities. We're stoked about this journey and can't wait to make referrals effortless for everyone.

Founded in 2023
Byron Center, Michigan, USA
13 employees

Traffic Signals

Monthly Visitors
4.5K
Traffic Source Mix
Search
27.7%
Direct
47.9%
Referral
6%
Social
16.9%
Paid
1.4%

Headcount Trend

Current headcount: ~13