Growth Marketing Manager $70,000-90,000 at First Women's Bank | Chicago, IL | $70K/yr – $90K/yr

First Women's Bank

Growth Marketing Manager $70,000-90,000

Chicago, IL (On-site)

$70K/yr – $90K/yrMid Level5+ years expFull time

Posted 6 weeks ago

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Job Summary

Own and scale the prospect database and email campaigns to support revenue growth across the Banking teams, with launches and content driving inbound leads.

Maintain and grow the contact database, focusing on scalability, hygiene and strategic alignment with the Banking teams to support revenue growth.
Create an email marketing strategy including an internally published calendar, regular newsletter creation, and inside sales outreach support.
Interface with Loan and Deposits team as a strategic partner to increase effectiveness of outreach, optimizing based on consistent feedback.

Job Description

Maintain and grow the contact database, focusing on scalability, hygiene and strategic alignment with the Banking teams to support revenue growth; support launches into new verticals through prospect data identification and email campaign creation
Create an email marketing strategy including an internally published calendar, regular newsletter creation, and inside sales outreach support
Steward best practices to decrease risk while making email marketing campaigns more efficient
Interface with Loan and Deposits team as a strategic partner to increase effectiveness of outreach, optimizing based on consistent feedback
Grow prospect database through events sign-ups, database acquisition, and website form activation
Work with CMO to develop content strategy to increase inbound leads
Review website for SEO/GEO opportunities, conversion and improvements and form strategy
Support marketing campaign creation upon new product launches, including collateral, website features, emails and more
Grow and adapt with the needs of the Bank’s marketing department

First Women's Bank

First Women’s Bank is the only bank in the country with a strategic focus on the large, powerful and growing women's economy. We are an innovative, commercial bank on a mission to grow the economy and elevate the role of women within it. We offer a modern, digital banking experience to connect small businesses with lending and banking solutions, wrapped in a consultative and high-touch experience. We provide individuals, organizations and corporations with opportunities to promote gender equality and help create accessible financing for small businesses through a full suite of business and personal banking products. And we are building a community dedicated to providing resources, support and inspiration to small businesses. Join us on this important mission!

Founded in 2019

Elk Grove Village, Illinois, USA

73 employees

www.firstwomens.bank