MoodScape.Inc

Growth Marketing Lead

New York, USA (Remote)

Salary Not AvailableMid Level3+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive growth for MoodScape by owning end-to-end campaigns across paid and organic channels and testing funnel-level experiments to improve CAC and activation.

  • Own end-to-end growth campaigns across paid and organic channels to grow MoodScape user base.
  • 3+ years in growth or performance marketing with track record of CAC impact.
  • Strong experimentation and funnel optimization skills (A/B testing, attribution).

Job Description

Responsibilities

  • Grow the number of users (event planners, venues, agencies) adopting MoodScape while maintaining efficient CAC
  • Identify and launch new growth levers (e.g., partnerships with event agencies, venues, creators)
  • Own campaigns end-to-end across paid and organic channels (Meta, Google, LinkedIn, partnerships)
  • Develop and test creative strategies that showcase immersive product value (visual storytelling is key)
  • Design and execute A/B tests across the funnel, from acquisition to activation
  • Set up and manage attribution + tracking (GA4, Firebase, or similar tools)
  • Analyze performance data and translate insights into actionable growth strategies

Requirements

  • 3+ years of experience in growth, performance marketing, or demand generation
  • Comfortable owning campaigns hands-on across multiple channels
  • Experience managing budgets and driving measurable acquisition outcomes
  • Strong understanding of funnel metrics (CAC, conversion rates, activation, retention)
  • Experience with analytics and attribution tools (GA4, Mixpanel, AppsFlyer, etc.)
  • Familiar with experimentation frameworks (A/B testing, hypothesis-driven testing)
  • Ability to thrive in a fast-paced startup environment with high ownership
  • Strong analytical and problem-solving skills