Responsibilities

• LinkedIn outreach and engagement across executive accounts (connection requests, DMs, comment engagement)
• Running our LinkedIn profile growth playbook for leadership accounts (inviting profile visitors, engaging the right people, growing the right audience)
• Sales Navigator prospecting (building targeted lists, monitoring intent signals)
• Linked Helper campaign management (automated connection and messaging sequences)
• Livestream demand generation (inviting target audiences from leadership accounts, following up with registrants and engagers)
• MQL identification and tracking (company fit, persona fit, and intent signals, per our defined framework)
• CRM management and hygiene in Keap (contact records, tagging, segmentation, pipeline accuracy)
• Lead handoff to sales (packaging qualified leads with research and context)
• Email campaign execution (nurture sequences, event invitations, follow-up cadences through Keap)
• Event promotion and registration driving (livestreams, webinars, trade shows)

Requirements

• 1 to 3 years of marketing, sales, or business development experience
• Growth mindset. You want to learn LinkedIn outreach, AI tools, CRM automation, and demand gen strategy.
• AI-comfortable: you will use AI tools daily to make work more efficient and effective
• Metric-obsessed: you measure your own performance before anyone asks. If you shipped something and it got zero engagement, you want to know why and you want to change it.
• A team player who follows through: you take direction well, keep your manager in the loop when things change, and deliver what you commit to
• Detail-oriented with data (CRM hygiene, list accuracy, tracking spreadsheets)
• Comfortable with repetitive high-volume tasks when necessary (ex: sending 100 connection requests)
• Mission-aligned: you care about American manufacturing, reshoring, and building something that matters

Benefits

• 401(k)
• Health insurance
• Paid time off