Growth Lead (Developer Tools)

San Francisco, CA (Hybrid)

$150K/yr – $200K/yrMid Level1+ years expFull time

Posted 2 weeks ago

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Job Summary

Own rapid growth experiments and enterprise awareness for a developer-tools platform, turning channel tests into measurable impact while building a scalable growth function.

  • Growth experimentation: Own rapid tests across channels, scale what works and kill what doesn’t.
  • Enterprise awareness: Lead targeted campaigns that reach decision makers with measurable results.
  • Systems and team: Build tracking, dashboards, and a growth playbook; collaborate with the growth hire and scale the team.

Job Description

Responsibilities

  • Experiment rapidly with growth channels — double down on what works, kill what doesn’t.
  • Design and run targeted awareness campaigns that reach real enterprise buyers (high conversion, not just broad volume).
  • Set up tracking and reporting — audience reach, DAUs, signups.
  • Partner with the existing growth hire on enterprise-focused demand gen.
  • Build the growth playbook and hire more growth/marketing people as it scales.

Requirements

  • 1–5 years in growth/GTM at a high-growth startup, ideally developer tools.
  • I’ve grown brand awareness for a developer tool or technical product — with measurable results.
  • I can run growth experiments independently across multiple channels.
  • I understand developer content, community, and PLG growth tactics.
  • I have experience with targeted enterprise awareness campaigns.
  • Self-directed — I need general direction, not task-level management.
  • Comfortable at a small seed/Series-A-stage company (~16 people).
  • I’m in San Francisco or willing to relocate (on-site 3 days/week).

Preferred

  • Engineer-turned-growth, or a technical background (CS, data science).
  • Prior work at high-growth AI or dev-tools startups.
  • Genuine interest in open-source and developer products — it matters a lot to this client.
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Founded in 2024
Bellevue, Washington, USA
20 employees (9 in marketing)

Traffic Signals

Monthly Visitors
14.4K
Monthly Google Ads Budget
$4.9K
Traffic Source Mix
Search
25.8%
Direct
46.9%
Referral
5.2%
Social
20.6%
Paid
1.5%

Headcount Trend

Current headcount: ~20

Marketing Team

Marketing Team Size
8 (40% of company)
Median Career Experience
12.5 years
Median Tenure
1.1 years
Marketing Roles Posted (Last 30 Days)
1