Responsibilities

• Concept and produce integrated campaigns (digital ads, print collateral, out-of-home, signage, social creative, email, video/motion graphics, and experiential pieces) for physician practices, hospitals, surgical centers, and allied health organizations.
• Translate client strategy and brand positioning into visual work engineered for measurable outcomes (new patient volume, referral growth, and lead generation).
• Work fluently across print (production-ready files), digital (web, paid social, display), and non-traditional formats (wayfinding, signage, trade show environments, vehicle wraps).
• Participate daily in collaborative concepting with strategists, copywriters, and the digital team, pressure-testing ideas before they reach a client.
• Manage multiple client projects and deadlines in a fast-paced agency while maintaining quality.
• Maintain and evolve brand standards across the client portfolio, keeping every channel and vendor touchpoint consistent.
• Serve as a brand ambassador for HealthLinks Marketing and its clients, ensuring every public and internal facing material stays on-brand.
• Continue to build and maintain brand profiles for all clients as the portfolio grows.
• AI Fluency & Innovation
• Critical to This Role

Requirements

• 3+ years of professional graphic design experience, ideally supporting multiple brands or clients concurrently.
• A portfolio showcasing campaign concepts and work across print, digital, and nontraditional or experiential formats.
• Expert proficiency in Adobe Creative Suite (including Photoshop, Illustrator, and InDesign) and Figma or a comparable tool.
• Fluency with current AI design tools and enthusiasm for keeping pace with this rapidly evolving field.
• Working knowledge of print production standards, including bleed, CMYK, dyelines, and paper stock, plus digital requirements such as responsive sizing, file optimization, and paid social specifications.
• Healthcare experience is not required. We value a strong record of creating campaigns for professional services brands, such as healthcare, financial, legal, or B2B organizations, where trust and credibility are essential.
• A demonstrated ability to connect creative work to measurable outcomes, such as lead generation, patient volume, or brand equity.