Go-to-Market Engineer

Denver, CO (Hybrid)

$70K/yr – $80K/yrMid Level2+ years expFull time

Posted 3 months ago

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Job Summary

Drive growth marketing for a client-focused agency, building multi-channel go-to-market campaigns and AI-powered content and automation across B2B/industrial clients.

  • Develop multi-channel go-to-market campaigns across email, LinkedIn, content, and paid channels.
  • Must-have: proven outbound systems (Clay, Apollo, Outreach) and strong copy across email/social.
  • Standout: hands-on AI tooling (Claude, ChatGPT) as production multiplier across research, briefs, and analysis.

Job Description

Responsibilities

  • Develop multi-channel go-to-market campaigns across email, LinkedIn, content, and paid channels.
  • Create and manage lead nurture flows, emails, and automation to move prospects through a personalized journey.
  • Build and optimise landing pages, funnels, and assets to convert traffic into pipeline.
  • Build and manage outbound systems from Clay/Apollo to sequencing that generate conversations.
  • Develop content strategies rooted in client goals and audience.
  • Write sharp, on-brand copy across email, social, ads, landing pages, LinkedIn, and long-form.
  • Use AI tools to accelerate content without sacrificing quality or strategic intent.
  • Manage content calendars and campaign timelines across multiple client accounts.

Requirements

  • 2+ years of experience in a growth marketing, demand generation, content strategy, or go-to-market role — agency experience strongly preferred
  • Proven ability to build and manage outbound systems — you've used tools like Clay, Apollo, Instantly, Smartlead, or similar and know how to build a sequence that actually gets replies
  • Strong copywriting skills across email, social, ads, and long-form — portfolio required, applicants without one will not be considered
  • Hands-on experience with marketing automation platforms (Active Campaign, HubSpot, Klaviyo, Mailchimp, or similar)
  • Expert in AI tools — Claude, ChatGPT, or similar — not as a shortcut but as a genuine part of how you work
  • Analytical mindset — you know how to read performance data, form a hypothesis, run a test, and act on what you learn
  • Comfortable managing multiple client accounts and projects simultaneously without dropping the ball

Preferred

  • Experience building Clay enrichment workflows and multi-step outbound sequences
  • Familiarity with intent-based outbound — tracking leadership changes, funding rounds, technology shifts as triggers
  • Background in both B2B and B2C marketing — you know the difference and can flex between them
  • Experience with Shopify, ecommerce platforms, or direct-to-consumer marketing is nice to have
  • Any exposure to brand strategy, positioning work, or integrated campaign development
  • Genuinely curious about where AI and marketing automation are going — you read about it, experiment with it, and have opinions about it

Benefits

  • A senior, strategist-led environment where your work is seen, valued, and directly connected to client outcomes
  • The chance to work across a genuinely diverse portfolio — B2B industrial businesses, consumer brands, acquisition-stage companies, and more
  • A small team where your ideas get implemented, not put in a committee
  • Real investment in your development
  • Access to and encouragement to use the best AI and marketing tools available — we will fund the tools that make you better
  • Hybrid schedule — 2 days from home, the remainder in-office in Denver
  • Travel for client Immersion Days — we show up for our clients in person and you will too
  • Unlimited PTO
  • Flexible remote policy
  • 401-K
  • Health insurance
  • Dental insurance
  • Salary: $70,000–$80,000 based on experience