Global Partner Marketing Manager, Content & Demand

California, MO (Remote)

$122K/yr – $183K/yrSenior LevelFull time

Posted 8 hrs ago

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Job Summary

Own and scale Everpure's partner enablement and content engine by building playbooks, leveraging AI-enabled tools, and crafting persona-based, scalable GTM assets while coordinating with product marketing and partner teams to drive measurable pipeline impact.

  • Own partner playbooks and demand programs to accelerate pipeline with partners.
  • Drive AI-enabled prospecting, automated talk tracks, and other tools to boost partner engagement.
  • Align cross-functional teams, translate product narratives, and measure content impact on partner-influenced deals.

Job Description

Responsibilities

  • Drive Partner Pipeline: Build and own Everpure’s partner playbook library, delivering campaign-aligned playbooks and demand programs that directly accelerate pipeline generation through and with partners.
  • Differentiate Through AI: Operationalize Everpure’s Partner AI strategy by identifying and scaling practical AI tools—such as intelligent prospecting and automated talk tracks—that give partners a tangible edge in customer conversations.
  • Build Persona-Based Marketing Tracks: Architect targeted GTM marketing tracks aligned with core campaigns, ensuring ecosystem partners engage with high-impact, stage-appropriate content throughout their journey.
  • Translate Upstream Strategy: Collaborate closely with product marketing, campaign leads, and partner program managers to translate complex product narratives into scalable, field-ready channel assets.
  • Measure Content Impact: Monitor playbook adoption, content engagement metrics, and partner-influenced pipeline to continuously optimize the content engine and demonstrate clear business returns.

Requirements

  • Partner Content & Marketing Expertise: Proven track record in B2B channel marketing, partner enablement, or content strategy within enterprise technology, including a portfolio of assets that successfully drove partner adoption and deal closure.
  • AI & GTM Innovation: Practical understanding and enthusiasm for leveraging AI tools within sales and marketing workflows to optimize enablement and partner engagement.
  • Strategic Communication: Strong skill in translating complex product architectures and campaign goals into clear, high-converting GTM materials for global sales and partner audiences.
  • Cross-Functional Leadership: Demonstrated ability to align diverse cross-functional stakeholders—including product, campaign, and partner teams—around a unified strategy.
  • Mobility: Ability to travel to various locations, including international destinations, to fulfill job responsibilities up to 50% of the time.

Benefits

  • flexible time off
  • wellness resources
  • company-sponsored team events

Headcount Trend

Current headcount: ~64

Marketing Team

Marketing Team Size
9 (14% of company)
Median Career Experience
18 years
Median Tenure
1.1 years
Marketing Roles Posted (Last 30 Days)
3