Global Marketing Digital Capabilities Lead at Johnson & Johnson MedTech | Warsaw, IN | $117K/yr – $201K/yr

Johnson & Johnson MedTech

Global Marketing Digital Capabilities Lead

Warsaw, IN (On-site)

$117K/yr – $201K/yrSenior Level7+ years expFull time

Posted 7 weeks ago

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Job Summary

Own and deliver a unified FSO enablement platform that consolidates multiple tools across global DePuy Synthes markets, with governance, discovery, and field feedback driving the roadmap.

Ownership of a future-state enablement platform spanning Salesforce Communities, Showpad, SharePoint and beyond.
Design thinking led discovery with field research and journey mapping to translate needs into prioritized requirements and user stories.
Coordinate with DXP, IT, and BU marketing to ensure seamless integration with the DS digital ecosystem and scalable, compliant delivery.

Job Description

Responsibilities

Own the global product strategy, roadmap, and governance for FSO marketing enablement solutions across all DePuy Synthes business units and markets.
Define and maintain the product vision for a future-state unified enablement platform that consolidates fragmented solutions (Salesforce Communities, Showpad, SharePoint, and others) into a streamlined, scalable experience.
Serve as the primary business product owner interfacing between the FSO commercial organization, Business Unit marketing teams, and the Dx team to ensure the enablement solution meets real field needs and integrates within the broader DS digital ecosystem.
Establish platform governance, standards, and change-control processes for all marketing-owned, FSO-facing digital solutions.
Lead a structured, design thinking-driven discovery process to develop a deep understanding of FSO needs, pain points, and workflows across markets and business units.
Conduct field research, stakeholder interviews, and journey mapping exercises to surface unmet needs and define the requirements for a future-state FSO enablement solution.
Synthesize discovery insights into actionable product requirements, user stories, and prioritized feature roadmaps that reflect the realities of how the selling organization operates.
Continuously validate product decisions against field feedback and commercial outcomes to ensure the solution remains grounded in actual user needs.
Evaluate current-state FSO enablement solutions across BUs and markets, identifying redundancies, gaps, and opportunities for consolidation and improvement.
Define requirements for a future-state DS enablement solution that supports all markets and BUs, integrates with the broader DXP ecosystem, and delivers a more seamless journey from marketing content creation to field activation.
Partner with the DXP Platform team, IT, and external vendors to assess technology options, inform build-vs-buy decisions, and support implementation planning.
Ensure the future-state solution is designed for scalability, compliance, and long-term operational efficiency.
Support the transition and eventual scaling of the Orthopaedics eCatalog, ensuring reps and customers can efficiently access detailed product groupings to support procedures and cases.
Partner with Product Information Management (PIM), commercial operations, and BU Marketing teams to ensure the eCatalog is accurate, current, and aligned with the DS product portfolio.
Define the roadmap for eCatalog evolution as an integrated component of the broader DS digital experience, ensuring it works synergistically with web, marketing automation, Community, and FSO enablement solutions.
Establish governance and operational processes for ongoing eCatalog content management and updates across markets.
Serve as the central point of coordination between Field Sales, Business Unit Marketing, Commercial Operations, DXP team, and IT to ensure enablement solutions reflect commercial priorities and platform capabilities.
Build strong relationships with FSO leadership and field representatives to maintain a continuous feedback loop that informs product decisions and adoption strategies.
Partner with Marketing Automation, Web, and Community teams to ensure FSO enablement solutions are integrated within the broader omnichannel DS digital experience, reducing friction and duplication across the selling journey.
Work in close partnership with the CxOS team, who own the CRM platform, to ensure FSO enablement solutions connect seamlessly with CRM data, workflows, and field-facing touchpoints — creating a unified and coherent experience for the selling organization.

Johnson & Johnson MedTech

At Johnson & Johnson MedTech, we are working to solve the world’s most pressing healthcare challenges through innovations at the intersection of biology and technology. With deep expertise in surgery, orthopaedics, cardiovascular, and vision, we design healthcare solutions that are smarter, less invasive and more personalized. We are developing the next generation of med tech solutions to tackle the most pervasive and complex health challenges for people around the world.

New Brunswick, New Jersey, USA

37K employees (1,543 in marketing)

thenext.jnjmedtech.com