$1M+ budgets across

• Lead experience strategy and execution for proprietary events such as INSIGHT, CONVERGE, ALS, as well as major third-party tradeshows, EBCs, Partner Events, Field Marketing initiatives, Global Sponsorships, internal employee events, and more, ensuring a consistent and connected global brand presence.
• Own and oversee every stage of the experience lifecycle, including discovery, design, development, delivery, post-event reporting, and budget reconciliation.
• Managing end-to-end project timelines, financials, creative production, fabrication, and vendor execution.
• Amplify the NetApp brand by crafting meaningful and engaging experiences tailored to diverse audiences.
• Design innovative, customer-centric interactions that reflect NetApp’s core values and showcase its expertise in data management and cloud solutions.
• Partner with cross-functional teams and agency partners to deliver high-impact programs that elevate customer and employee experiences while driving business outcomes.
• Lead cross-functional collaboration across Sales, Product, Marketing, Customer Support, and Executive Leadership.
• Manage vendor relationships including selection, contracting, load-in, on-site execution, and performance standards.
• Regularly update marketing leadership on trends, metrics, performance insights, and strategic direction.
• Develop, design, and execute innovative brand experience activations that drive brand awareness, lead generation, pipeline growth, and thought leadership positioning.