Freelance Mid-Level Copywriters (Social Media)

USA (Remote)

Salary Not AvailableMid Level4+ years expFull time

Posted 2 months ago

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Job Summary

Drive social-copy ownership and concepting for consumer brands across platforms, delivering platform-native ideas at speed.

  • Own social-first copy and concepting across short‑form video and campaigns.
  • 4–5 years of agency or studio copywriting with social‑first experience.
  • Proven ability to adapt voices across consumer brands and platforms.

Job Description

Responsibilities

  • Concept and write social-first creative ideas across TikTok, Instagram, X, Threads and emerging platforms
  • Develop monthly content calendars and other social-first deliverables across multiple social and creative clients
  • Write social captions, scripts, hooks, asset copy and campaign concepts
  • Contribute to reactive and trendjacking content opportunities in real time
  • Collaborate closely with strategists, designers, editors and creative leads to bring ideas to life
  • Participate in brainstorms and contribute culturally relevant, platform-native thinking
  • Help shape brand voices that feel distinct, modern and social-native
  • Balance quick-turn reactive content with larger campaign and content calendar thinking
  • Present ideas clearly and confidently internally while incorporating feedback from both internal teams and clients

Requirements

  • 4-5 years of copywriting experience within an agency, creative studio, social team or brand environment
  • Experience working on consumer brands across food/bev, lifestyle, sports, tech and/or beauty
  • Agency background within a creative, earned or social-first environment strongly preferred
  • Strong portfolio showcasing social-first copywriting and concepting work
  • Deep understanding of internet culture, trends, memes and platform best practices
  • Ability to write in different brand voices and tones
  • Experience concepting short-form video and creator/influencer-led content
  • Collaborative mindset with the ability to work across disciplines
  • Comfortable working in a fast-paced, highly collaborative environment
Praytell logo

Praytell

Praytell is a creative communications agency specializing in creative that earns. We’re stacked with strategic minds and spirited hearts, all obsessed with the art and science of attention. Our people-first culture creates the right headspace for making killer work that helps our clients grow. (It’s also made us PRWeek’s Best Place to Work eight times so far.)

Founded in 2013
Brooklyn, New York, USA
179 employees (53 in marketing)

Traffic Signals

Monthly Visitors
6.6K
Monthly Google Ads Budget
$16
Traffic Source Mix
Search
31.7%
Direct
52.9%
Referral
6.4%
Social
7.2%
Paid
1.2%

Headcount Trend

Current headcount: ~180

Marketing Team

Marketing Team Size
40 (22% of company)
Marketing Roles Posted (Last 30 Days)
6