Freelance Associate Director, Programmatic at DEPT® | USA | $90/hr – $100/hr

DEPT®

Freelance Associate Director, Programmatic

USA (Remote)

$90/hr – $100/hrSenior Level5+ years expContract

Posted 4 weeks ago

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Job Summary

Own programmatic strategy and client advisory across DSPs, data, and tech partnerships to drive integrated growth with a cross-channel lens.

Growth orchestration: Lead strategic planning across SSPs, header bidding, attribution, and privacy-first targeting to fuse programmatic with other digital touchpoints.
Advisory and team growth: Translate complex tech stacks for senior stakeholders while coaching managers and associates for clear development paths.
Data and tech velocity: Drive first/third party data, identity solutions, and new tech partnerships to stay cookie-less and improve ROI.

Job Description

Responsibilities

Strategic Oversight: Steer the programmatic strategy for high-profile clients, ensuring that automated media buying is integrated into their broader business and marketing goals.
Data Innovation: Direct the implementation of 1st and 3rd party data strategies, helping clients navigate the cookie-less future through identity solutions and privacy-centric targeting.
Senior Client Advisory: Act as a trusted advisor to senior client stakeholders, translating technical programmatic complexities into clear business value and growth opportunities.
Technology Evaluation: Lead the evaluation and onboarding of new programmatic tech partners, including DSPs, SSPs, and Dynamic Creative Optimization (DCO) platforms.
Total Media Synergy: Partner with Search, Social, and SEO leads to drive a "Total Media" approach, ensuring programmatic inventory complements other digital touchpoints.
Account Growth: Identify and pitch proactive growth opportunities within your portfolio, contributing to the agency's organic revenue through strategic expansion.
Team Leadership: Manage and mentor a team of Managers and Associates, overseeing their tactical output and providing a clear path for their professional development.

Requirements

5–7 years of programmatic experience , with a proven track record of strategic planning and account leadership within an agency setting.
Expertise in the Ecosystem: Deep knowledge of the programmatic landscape, including SSP dynamics, Header Bidding, Clean Rooms, and Attribution modeling.
Platform Mastery: Advanced proficiency in multiple DSPs (e.g., The Trade Desk, DV360, Amazon DSP, Walmart Connect) and Ad Servers (CM360).
Leadership Presence: The ability to influence cross-functional teams and build implicit trust with senior client stakeholders.
Analytical Vision: You can interpret complex data sets to identify high-level trends and provide strategic recommendations that move "hearts and minds."
Proactive Problem Solving: A "get sh*t done" mentality when it comes to troubleshooting technical issues or navigating industry shifts.
Better Together Spirit: A passion for collaboration and a commitment to nurturing talent within the Programmatic craft.

Preferred

Benefits

DEPT®

3.6 Glassdoor

DEPT® is a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, our 4,000+ specialists deliver growth invention across Brand & Media, Experience, Commerce, CRM, and Technology & Data. We’re 50|50 tech and marketing, partner-led, and first to move. Clients include Google, Lufthansa, Coach, eBay, and OpenAI. Certified B Corp and Climate Neutral since 2021.

Founded in 2016

Amsterdam, North Holland, NLD

4.5K employees (1,449 in marketing)

www.deptagency.com

68% recommend to a friend

85% CEO approval