Founding Head of Growth

New York, USA (On-site)

Salary Not AvailableDirector/ExecutiveFull time

Posted 3 months ago

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Job Summary

Drive growth for Kanso by owning the mix of organic content, paid media, partnerships, and community events to scale with limited resources.

  • Own full-funnel growth across organic content, paid media, partnerships, and community events.
  • Must-have: hands-on experience with organic social strategy for TikTok and Instagram.
  • Standout: ability to execute unconventional growth tactics with minimal budget.

Job Description

Responsibilities

  • full funnel acquisition — reach, conversion, ticket sales, membership growth, brand awareness
  • daily organic content across socials (mainly tiktok and IG) — strategy, execution, and iteration
  • paid media — you understand how paid works, when it makes sense, and how to make the math work
  • executing on creator/brand partnerships
  • press relationships and story angles
  • bringing together our existing community face-to-face
  • Lastly, you'll think about what a brand with ten times our resources would do and then figure out how to do it unconventionally with what we have.