Founding Experiential Marketing Lead

New York City, NY (On-site)

$150K/yr – $300K/yrSenior Level4+ years expFull time

Posted 2 weeks ago

Job Summary

Own the end-to-end experiential marketing program from concept to on-site execution, partnering with cross-functional teams to shape Listen’s events strategy and drive measurable outcomes.

  • Lead cross-functional collaboration with sales, product marketing, design, and leadership
  • Create repeatable playbooks and measurement frameworks
  • Deliver owned experiences from dinners to large brand events

Job Description

Responsibilities

  • Partner with the Head of Marketing to shape Listen’s experiential and events strategy, defining how we show up in the market and building a distinctive event presence from the ground up.
  • Reimagine how Listen shows up at industry conferences, elevating booth presence, speaking moments, sponsorships, and adjacent experiences so every appearance feels unmistakably Listen and gives people a reason to seek us out.
  • Create and produce owned experiences from scratch, from intimate dinners and customer roundtables to salons, pop-ups, cultural moments, and larger brand experiences. Develop formats people genuinely want to attend — not just another corporate event.
  • Build the playbook for Listen’s events program, establishing repeatable concepts, creative standards, production processes, and measurement frameworks while leaving room to experiment and try new things.
  • Partner closely with sales, product marketing, design, and leadership to bring experiences to life and ensure they ladder up to broader campaigns, customer priorities, and business goals.
  • Own the details from concept to execution, including venues, vendors, budgets, creative, guest lists, programming, production, and on-site execution.
  • Measure performance, gather learnings, and continuously raise the bar on what we do — doubling down on what works and killing what doesn't.

Requirements

  • Min. 4+ years in experiential marketing, events, brand experiences, field marketing, or related roles.
  • You don't need to come from a traditional SaaS events background — we care more about your creative judgment, track record of producing memorable experiences, and ability to turn an idea into reality.
  • You should be equally comfortable dreaming up a new concept, sweating the details, and getting in the weeds to make it happen.
  • Excitement about travel and working in a fast-paced startup environment is important.
  • You have 4+ years of relevant experience in experiential marketing, events, brand experiences, field marketing, or a related discipline.
  • Experience in B2B SaaS is a plus, but not required.
  • You’re highly collaborative and low-ego. You can work across sales, marketing, design, product, and leadership and bring people together around a shared vision.
  • You’re comfortable being hands-on. You’re just as willing to negotiate with a vendor or fix something on-site as you are to pitch the big creative concept.

Preferred

  • Experience in B2B SaaS is a plus, but not required.

Benefits

  • Health, covered: Full medical, dental, and vision. FSA/HSA and life insurance are available too.
  • Annual Learning Stipend: Books, courses, conferences, coaching, language lessons — almost anything that makes you sharper.
  • Annual Wellness Stipend for your health and headspace: Gym memberships, race fees, massages, ergonomic gear, and more.
  • Monthly Stipend for AI tools: A dedicated budget for the software and GPU credits that make you faster.
  • Fed, daily: A private chef serves lunch and dinner in our SF office; NYC and London teams get daily meal credit.
  • Flexible time off: A take-what-you-need vacation policy.
  • We celebrate together: Company offsites (Hawaii this Summer!) and events like our annual holiday party — every win is a team win.
  • Room to grow: As an early member of the team, you'll own end-to-end processes from scratch and grow alongside the company.
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Listen Labs

Listen is an autonomous market researcher that makes research simple and fast. Share your business question, and our AI handles everything - designing the interviews, finding the right participants, and analyzing responses. Whether you're testing products or exploring new markets, Listen is a skilled researcher that works 24/7, delivering insights in hours instead of weeks. Listen is trusted by Google, Microsoft, SKIMS, Nestlé and hundreds of enterprises to unlock customer understanding at scale.

Founded in 2023
San Francisco, California, USA
33 employees (8 in marketing)

Salaries

Posted range

$150K/yr – $300K/yr

Taken straight from the job posting.

See all Listen Labs salaries

Marketing Team

Marketing Team Size
7 (21% of company)
Median Career Experience
8 years
Median Tenure
0.3 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$27M
Last Raise
$27M
Series A, 7 months ago

Funding History

  • Apr 2025
    Series A • $27M
  • Apr 2025
    Seed Round
  • Jan 2024
    Seed Round

Traffic Signals

Monthly Visitors
340.3K
Traffic Source Mix
Search
19.6%
Direct
63%
Referral
13.2%
Social
3.4%
Paid
0.8%

Headcount Trend

Current headcount: ~33
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Founding Experiential Marketing Lead

Listen Labs · New York City, NY · On-site