Ford Racing Social Media Specialist

Allen Park, MI (Hybrid)

$74K/yr – $145K/yrMid Level3+ years expFull time

Posted 16 hrs ago

Job Summary

Own the social media strategy and execution for a fast-paced motorsports marketing team, coordinating multi-platform campaigns, content planning, and performance reporting across events.

Job Description

Requirements

  • A Bachelor's degree in public relations, marketing, journalism, or a related field (equivalent experience welcome)
  • 3–6 years of experience in marketing, with hands-on social media work
  • Experience managing social channels in motorsports, sports, or a related fast-paced field (automotive experience is a plus, not a requirement)
  • Strong working knowledge of major platforms (LinkedIn, Instagram, TikTok, X, YouTube, Threads) and how they fit into an integrated marketing plan
  • A genuine curiosity about social trends and culture
  • Strong presentation and communication skills
  • Proven ability to juggle multiple projects, deliver on time, and stay within budget
  • Comfort with a flexible schedule, including evenings/weekends during race events

Preferred

  • Hands-on content creation skills (photo, video, editing)
  • General familiarity with the motorsports industry

Benefits

  • Immediate medical, dental, vision and prescription drug coverage
  • Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and more
  • Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more
  • Vehicle discount program for employees and family members and management leases
  • Tuition assistance
  • Established and active employee resource groups
  • Paid time off for individual and team community service
  • A generous schedule of paid holidays, including the week between Christmas and New Year’s Day
  • Paid time off and the option to purchase additional vacation time.
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Ford

4.0 Glassdoor

We don't just make history -- we make the future. Ford put the world on wheels over a century ago, and our teams are re-inventing icons and creating groundbreaking connected and electric vehicles for the next century. We believe in serving our customers, our communities, and the world. If you do, too, come move the world and make the future with us.Ford is a global company with shared ideals and a deep sense of family. From our earliest days as a pioneer of modern transportation, we have sought to make the world a better place – one that benefits lives, communities and the planet. We are here to provide the means for every person to move and pursue their dreams, serving as a bridge between personal freedom and the future of mobility. In that pursuit, our 186,000 employees around the world help to set the pace of innovation every day. Privacy Policy: https://www.ford.com/help/privacy/

Founded in 1903
Dearborn, Michigan, USA
141K employees (7,025 in marketing)
79% recommend to a friend
78% CEO approval

Salaries

Posted range

$74K/yr – $145K/yr

Taken straight from the job posting.

See all Ford salaries

Marketing Team

Marketing Team Size
3,912 (3% of company)
Marketing Roles Posted (Last 30 Days)
7

Funding

Last Raise
$3B
Post IPO Debt, 4 months ago

Funding History

  • Jul 2025
    Post IPO Debt • $3B
  • Aug 2023
    Post IPO Debt • $4B
  • Jun 2023
    Debt Financing • $9.2B

Traffic Signals

Monthly Visitors
23M
Monthly Google Ads Budget
$988.5K
Traffic Source Mix
Search
41.8%
Direct
41.4%
Referral
13.8%
Social
0.5%
Paid
2.4%

Headcount Trend

Current headcount: ~141.1K

Recent News

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Ford Racing Social Media Specialist

Ford · Allen Park, MI · Hybrid