Responsibilities

• Own the execution of Torch's field marketing strategy within an assigned priority market.
• Develop and execute an annual market plan aligned with national brand priorities and local business objectives.
• Identify opportunities to increase brand visibility, consumer trial, and retail velocity.
• Serve as the primary Torch marketing representative within the market.
• Partner closely with Regional Sales Managers and distributor teams to support priority retail accounts.
• Collaborate on market priorities, promotional calendars, and new account opportunities.
• Support retail launches, promotions, and customer events.
• Maintain strong relationships with retailers and distributor partners to identify activation opportunities.
• Plan and execute consumer sampling programs that generate meaningful trial and brand awareness.
• Manage grassroots marketing initiatives throughout the market.

Requirements

• 5+ years of experience in field marketing, experiential marketing, brand marketing, event marketing, or consumer engagement.
• Experience managing grassroots marketing and sampling programs.
• Strong understanding of retail and distributor relationships.
• Proven ability to build partnerships and negotiate local marketing opportunities.
• Excellent organizational and project management skills.
• Comfortable working independently while collaborating across multiple departments.
• Strong communication and presentation skills.
• Experience managing agencies, event staff, or ambassadors preferred.
• Willingness to work evenings and weekends as business needs require.
• Ability to regularly lift and transport event materials.

Benefits

• Dental insurance
• Flexible schedule
• Health insurance
• Mileage reimbursement
• Paid time off