Field Marketing - Events

San Francisco, CA (Hybrid)

$70K/yr – $120K/yrMid Level2+ years expFull time

Posted 4 months ago

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Job Summary

Drive Pallet's event program end-to-end as an events lead, planning and analyzing live experiences to maximize ROI and cross-functional impact.

  • Must-have: 2+ years in event/field marketing with 12+ events per year and 20-30 day turnarounds.
  • Standout: Ability to travel ~25% and manage budgets, vendors, and scalable playbooks.

Job Description

Responsibilities

  • Independently manage and execute up to one event per month, overseeing all phases from planning to post-event analysis, including contracts, venue logistics, and vendor coordination.
  • Oversee and optimize event budgets, covering booth selection, sponsorships, swag, travel, and extracurricular activities.
  • Collaborate with internal teams to set clear event objectives, align goals, and ensure seamless coordination with sales and marketing stakeholders.
  • Identify high-impact conferences and events aligned with Pallet's ICP to maximize ROI and pipeline contributions.
  • Analyze event performance data to uncover insights, measure success, and recommend improvements for future events.
  • Build scalable event playbooks and templates to standardize workflows, ensuring repeatable and efficient processes.
  • Share key learnings and performance metrics post-event to drive transparency, alignment, and continuous improvement across teams.
  • Remain calm under pressure and proactively solve problems during live events to ensure a seamless attendee experience.

Requirements

  • 2+ years of experience in event marketing, field marketing, or a related role.
  • Proven ability to independently manage end-to-end events within a 20-30 day turnaround, ideally having managed 12+ events per year.
  • Willingness to travel to events monthly ~ 25% travel per year
  • Strong project management and organizational skills with an eye for detail.
  • Experience managing event budgets and vendor relationships.
  • Ability to analyze event performance data and communicate actionable insights.
  • Excellent communication and collaboration skills, with the ability to work cross-functionally.
  • Ability to remain calm under pressure and troubleshoot issues in real time.

Preferred

  • B2B SaaS experience
  • Startup experience

Benefits

  • 🩺 Health, Vision and Dental benefits
  • 🏝️ Flexible PTO
  • ➕ Life Insurance and Accidental Insurance
  • ❤️‍🩹 Short-Term Disability Coverage
  • 💸 Generous salary and equity for all staff
  • 🪜 401k option; helping you save for the future
  • 📚 Yearly learning and development stipend
  • 🚌 Commuter benefits if you live in SF
  • 🚘 Fully covered uber ride home if you ever have to work late in the office
  • 🏡 Remote office home stipend
  • 🥤 Monthly happy hours; our last one was a Golden Gate Park BBQ
  • 🍲 Company paid dinners on Tuesdays and Thursdays in the office
  • 🎉 Annual Company Offsites; our last one was in Sonoma Wine Country 🍷
Pallet logo

Pallet

PalletTM is the national leader in rapid-response shelter villages. The Everett, Washington-based company is addressing the homeless crisis with speed, at scale. Pallet shelter villages provide the dignity and security of private units within a community. A resource net of on-site social services, as well as food, showers, laundry, and more helps people transition to permanent housing. The majority of employees who build these shelters have experienced homelessness, addiction, or incarceration.

Founded in 2016
Seattle, Washington, USA
121 employees (7 in marketing)

Traffic Signals

Monthly Visitors
7.7K
Traffic Source Mix
Search
32.9%
Direct
53.1%
Referral
5%
Social
8.3%
Paid
0.7%

Headcount Trend

Current headcount: ~121

Marketing Team

Marketing Team Size
4 (3% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$28.7M
Last Raise
$9.6M
Series Unknown, 9 months ago

Funding History

  • Jun 2025
    Series Unknown • $9.6M
  • Mar 2022
    Series A • $15M
  • Aug 2020
    Debt Financing • $666.7K

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