Responsibilities

• Lead day to day marketing execution for Fanatics Games Qualifier events at DICK’S House of Sport locations
• Support the full lifecycle of each qualifier including planning, asset development, internal coordination, onsite execution, and post event recaps
• Serve as a key marketing liaison with DICK’S Sporting Goods, ensuring alignment on creative, messaging, timelines, and execution standards
• Maintain a professional and proactive working relationship with sponsor stakeholders while balancing internal priorities
• Travel onsite to qualifier events to support setup, live marketing execution, fan engagement, and troubleshooting
• Execute tactical marketing deliverables including email marketing, social assets, event copy, and basic design support
• Adapt and localize marketing materials for each qualifier location while maintaining overall Fanatics Games brand consistency
• Partner closely with the existing Fanatics Fest marketing team to ensure thoughtful integration of Fanatics Games across all Fest marketing channels, working within established ownership structures and deployment cadences to align timing, sequencing, and prioritization of communications
• Coordinate cross functionally with internal teams including Event Operations, Creative, Social, Paid Media, PR, and Marketing Tech
• Ensure timelines, asset approvals, and sponsor deliverables remain on track