Responsibilities

• Lead day to day marketing execution for Fanatics Games Qualifier events at DICK’S House of Sport locations
• Support the full lifecycle of each qualifier including planning, asset development, internal coordination, onsite execution, and post event recaps
• Serve as a key marketing liaison with DICK’S Sporting Goods, ensuring alignment on creative, messaging, timelines, and execution standards
• Maintain a professional and proactive working relationship with sponsor stakeholders while balancing internal priorities
• Travel onsite to qualifier events to support setup, live marketing execution, fan engagement, and troubleshooting
• Execute tactical marketing deliverables including email marketing, social assets, event copy, and basic design support
• Adapt and localize marketing materials for each qualifier location while maintaining overall Fanatics Games brand consistency
• Partner closely with the existing Fanatics Fest marketing team to ensure thoughtful integration of Fanatics Games across all Fest marketing channels
• Coordinate cross functionally with internal teams including Event Operations, Creative, Social, Paid Media, PR, and Marketing Tech
• Ensure timelines, asset approvals, and sponsor deliverables remain on track

Requirements

• Minimum of 5 years of experience in consumer event marketing, sports marketing, brand activations, or a related field
• Experience working directly with sponsors or brand partners in a collaborative, high visibility environment
• Strong understanding of live event marketing within sports or entertainment
• Excellent copywriting, communication, and stakeholder management skills
• Ability to navigate cross functional environments and move projects forward across multiple teams
• Strong project management and organizational skills with the ability to manage multiple qualifier events simultaneously
• Detail oriented, solution focused, and adaptable in fast paced environments
• Comfortable representing the Fanatics brand externally with partners and venue stakeholders
• Genuine passion for sports, competition, and fan engagement
• Ability to travel and work extended hours during qualifier weekends and major launch moments

Preferred

• Design capabilities with experience using Canva preferred