Responsibilities

• Create the strategic tools necessary to deliver Experience Strategy across four books of business and across SSW and PNY.
• Identify the right talent and/or partnerships to build out this capability.
• Evaluate and manage the current experience, social and content strategists on staff today.
• Identify opportunities to train existing talent and/or hire new talent to deliver first in class Experience Strategy.
• Partner with heads of data and analytics and the head of digital solutions who oversees technology solutions.
• Play a significant role in driving growth for the agency via new business and by hunting for opportunities with current clients.

Requirements

• Define actionable plans that deliver a positive, meaningful experience across all brand interactions with patients, caregivers, or healthcare professionals.
• Understand what people think, feel, and do across the customer journey and identify moments of truth with the greatest impact on wellness.
• Generate ideas for making brand-customer interactions better and more delightful.
• Envision and articulate personalized pull-through on a tactical level aligned with a brand’s strategy and big idea.
• Understand mechanics of channels (CRM, social, web, etc.) and how to use them to build meaningful interactions, while staying aware of evolving digital engagement possibilities.
• This role reports to the EVP Head of Strategy.

Benefits

• Medical coverage, dental, vision, disability, 401K, parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
• Temporary roles may be eligible for freelancer/temporary medical plan through third-party administration after criteria are met.
• Temporary roles may qualify for 401(k) after eligibility criteria are met.
• Regular roles include medical coverage, dental, vision, disability, 401k, and paid time off.