Responsibilities

• Coordinate, maintain, and update event booking information within the Exhibit Day database, ensuring event details, sponsorship participation, scheduling information, and completion data are accurate and current.
• Support weekly event marketing operations, including event tracking, reporting updates, issue follow-up, and communication with internal stakeholders.
• Assist with operational project management needs, including process rollouts, system updates, new tool adoption, and execution of existing department initiatives.
• Partner with IME and similar retail affiliate programs to support weekly tracking, data integration, reporting, new store/location expansion, and related documentation needs, including licenses, permits, and compliance requirements.
• Maintain department reporting tools, dashboards, tracking logs, performance reports, and operational documentation.
• Support continued development and expansion of standardized lead booking and scheduling tools in partnership with GDI, Wingen, and applicable internal teams.
• Monitor and support lead flow processes from event participation through customer interaction, scheduling, and CRM handoff.
• Manage and maintain event department travel processes through Navan or other travel tools, helping standardize travel planning, track spend, and support staffing coverage for events and retail programs.
• Assist with operational best practices related to employee onboarding, training, development, staffing tools, and individual lead generation performance metrics.
• Communicate regularly with field leaders, brand teams, retail partners, vendors, and internal departments to ensure event marketing operations run efficiently.

Requirements

• Strong operational mindset with the ability to manage details, deadlines, data, and follow-up across multiple priorities.
• Strong organizational and project coordination skills.
• Ability to work independently while collaborating effectively with field teams, brand leaders, retail partners, and internal departments.
• Ability to understand, document, and communicate standards, expectations, and process requirements to individuals and teams.
• Analytical thinking skills with the ability to review performance data, identify trends, and support business reporting needs.
• Strong Microsoft Office skills, especially Excel, Outlook, PowerPoint, and related reporting or tracking tools.
• Experience with CRM systems, event management tools, travel platforms, or marketing operations systems preferred.
• Strong critical thinking, follow-through, and problem-solving skills.
• Ability to travel up to 30% to support office leaders, events, retail locations, or field marketing operations.
• Bachelor’s degree in marketing, business, communications, or related field preferred.

Preferred

• Familiarity with event marketing, retail partnerships, sponsorships, contracts, permits, or compliance-related documentation preferred.
• Experience with CRM systems, event management tools, travel platforms, or marketing operations systems preferred.
• Experience supporting multi-location, multi-brand, or field-based teams preferred.
• Bachelor’s degree in marketing, business, communications, or related field preferred.
• Experience with reporting, CRM tools, event databases, travel systems, or operational tracking tools preferred.