Responsibilities

• Develop and execute innovative social media strategies tailored to the entertainment sector, focusing on platforms such as Facebook, Instagram, TikTok, and Twitter.
• Create compelling content including graphics, videos, photography, and written posts that resonate with target audiences and boost engagement.
• Utilize graphic design tools like Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite to produce eye-catching visuals aligned with branding guidelines.
• Manage social media calendars using tools like Hootsuite and Buffer to ensure consistent posting schedules and campaign execution.
• Conduct social listening to monitor brand reputation, track trending topics, and gather audience insights for ongoing content optimization.
• Implement SEO best practices and keyword research techniques to enhance content visibility across digital platforms.
• Analyze web and social media analytics using Google Analytics and web analytics tools to measure campaign performance and inform future strategies.
• Support public relations efforts by engaging with followers, responding to comments, and fostering positive relationships with fans and influencers.
• Assist in managing paid advertising campaigns on Facebook Advertising to maximize reach and ROI.
• Collaborate with the team on branding initiatives, e-commerce promotions, and cross-platform marketing efforts.

Requirements

• Currently enrolled in a college or university program related to marketing, communications, digital media, or a similar field.
• Demonstrated interest or experience in social media management within the entertainment or related industries.
• Familiarity with social media platforms’ features, algorithms, and best practices for engagement growth.
• Basic graphic design skills using Adobe Photoshop, Adobe Illustrator or similar software
• Knowledge of SEO principles, keyword research techniques, and web analytics tools such as Google Analytics.
• Strong written communication skills with an eye for proofreading and editing content for clarity and tone.
• Ability to multitask effectively in a fast-paced environment while maintaining attention to detail.
• Enthusiasm for learning about digital marketing trends, social listening tools, and emerging social media platforms.

Preferred

• Experience with video editing is a plus.

Benefits