Responsibilities

• Communication Building, Distribution, and Analysis
• Lead CRM (Technolutions Slate) specialist for the Deliver module.
• Set up and optimize recruitment campaigns featuring emails and text messages in the Slate Deliver module using pre-determined content.
• Collaborate with the undergraduate admission, graduate admission, and integrated marketing teams to review and update communications regularly.
• Evaluate current communication processes, practices, and workflows to determine more efficient and effective ways to engage throughout enrollment funnel utilizing Slate and physical mailings.
• Collaborate with events team to maintain and innovate events-based communications to ensure well-attended events.
• Assist with admission decision, scholarship, and financial aid notification releases via email, Slate portals, and physical mail.
• CRM Maintenance and Improvement
• Lead Slate database clean up in the Deliver module including archiving communication messages and communication-related data as needed.
• Oversee population maintenance and query building for all outgoing digital and physical recruitment communications.

Requirements

• Bachelor's degree from a four-year college or university required; previous admission/enrollment experience and/or experience with marketing and communication best practices preferred; experience with APA style.
• This position requires the ability and/or skill to work closely and professionally with others as part of a team; be flexible; pay attention to detail; work without supervision and demonstrate considerable initiative; communicate professionally through both verbal and written means; work well with people from diverse backgrounds; manage multiple priorities under tight deadlines; establish departmental goals and priorities; and contribute to Capital University's philosophy, strategic plan, goals, and doctrine.

Benefits

• Capital University offers a rich benefits package that includes medical, dental, vision, retirement, family education benefits, short-term and long-term disability, life and critical illness insurance and free parking.