Email & SMS Marketing Manager - Nationwide Ecommerce

Armada, MI (Remote)

Salary Not AvailableMid Level4+ years expFull time

Posted 4 months ago

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Job Summary

Drive email/SMS lifecycle for a D2C ecommerce brand using Klaviyo, focusing on automation, data-driven optimization, and cross-channel messaging.

  • Own end-to-end email and SMS programs with Klaviyo, including flows and segmentation.
  • Must-have: 4+ years in email/SMS marketing with Klaviyo expertise.
  • Standout: Direct-to-consumer brand experience and cross-channel collaboration.

Job Description

Drive email/SMS lifecycle for a D2C ecommerce brand using Klaviyo, focusing on automation, data-driven optimization, and cross-channel messaging.

  • Own end-to-end email and SMS programs with Klaviyo, including flows and segmentation.
  • Must-have: 4+ years in email/SMS marketing with Klaviyo expertise.
  • Standout: Direct-to-consumer brand experience and cross-channel collaboration.
The Pond Guy Inc. logo

The Pond Guy Inc.

The Pond Guy is the leading supplier of pond, lake, and water garden products in the United States. Our nearly 200 employees serve customers in 50 states and 10 countries. We have customers with large ponds used for swimming, fishing, and ice skating, in addition to customers with decorative water gardens containing koi, waterfalls, and ornamental plants. We have a positive work environment with a top-rated company culture. The Pond Guy was awarded the Top Workplaces honor from the Detroit Free Press. Awards are based on a confidential, third-party survey, in which 95.9% of our employees rated us as a top workplace. The company scored in the 99th percentile in the following areas: direction, values, appreciation, execution, and managers.

Founded in 1996
Armada, Michigan, USA
103 employees (12 in marketing)

Traffic Signals

Monthly Visitors
108.5K
Monthly Google Ads Budget
$35.2K
Traffic Source Mix
Search
61.5%
Direct
32.7%
Referral
3.1%
Social
1.1%
Paid
1.5%

Headcount Trend

Current headcount: ~107

Marketing Team

Marketing Team Size
10 (10% of company)