Email Marketing Specialist

Shreveport, LA (Unknown)

Salary Not AvailableIntern/New GradFull time

Posted 4 months ago

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Job Summary

Drive entry-level email marketing campaigns for Romph & Pou Agency, focusing on list management, campaign execution, and performance reporting.

  • Own the end-to-end email campaigns from creation to scheduling aligned with marketing calendars.
  • Must-have: Experience using Mailchimp, Constant Contact, or Salesforce for campaigns.
  • Standout: Some exposure to AMPscript, SQL, or HTML to customize emails.

Job Description

Responsibilities

  • Creating and Scheduling Campaigns: Develop and schedule email campaigns based on marketing objectives and calendars.
  • Managing Email Lists: Analyze email lists, ensuring they are complete and accurate.
  • Content Creation and Design: Code emails based upon provided design.
  • Performance Analysis: Analyze email campaign metrics (e.g., open rates, click-through rates) to track success and identify areas for improvement.
  • Reporting: Generate reports on email marketing performance to share insights with the team.
  • Compliance: Ensure email campaigns adhere to relevant regulations (e.g., CAN-SPAM, GDPR).
  • Collaboration: Work with other marketing team members to align email campaigns with overall marketing strategies.
  • Using Email Marketing Tools: Utilize email marketing platforms (e.g., Mailchimp, Constant Contact, Salesforce, Litmus) for campaign creation and management.

Requirements

  • Useful skill sets to have working knowledge of the following; Word, Excel, Constant Contact, Mailchimp, Salesforce, Adobe CC (Photoshop, Illustrator, Indesign, Acrobat), SQL, and HTML.

Preferred

  • AMPscript
  • SQL
  • HTML
  • Word
  • Excel
  • Constant Contact
  • Mailchimp
  • Salesforce
  • Adobe CC (Photoshop, Illustrator, Indesign, Acrobat)

Benefits

  • 401(k)
  • 401(k) matching
  • Company parties
  • Competitive salary
  • Dental insurance
  • Free food & snacks
  • Health insurance
  • Opportunity for advancement
  • Paid time off
  • Profit sharing
Romph & Pou Agency logo

Romph & Pou Agency

Romph & Pou Agency is more than an advertising agency. We are an integrated marketing firm with the marketing strategy, targeted advertising creative, effective media delivery and fast execution your companydeserves.Whether your marketing challenge calls for broadcast advertising, direct mail or the latest in digital and social advertising, website design, website optimization and email communications, R&P has the capabilities to meet your demands.So, let us show you our speed, marketing expertise and advertising skills. Compare us to the advertising agency your company uses today. You’ll soon realize that we take marketing communications to a new level.Romph & Pou: How fast is your agency?

Founded in 1981
Shreveport, Louisiana, USA
111 employees (34 in marketing)

Traffic Signals

Monthly Visitors
695
Traffic Source Mix
Search
34.6%
Direct
41.7%
Referral
12.4%
Social
9.4%
Paid
0.9%

Headcount Trend

Current headcount: ~111

Marketing Team

Marketing Team Size
12 (11% of company)