Ecommerce Growth Specialist at Health in Motion, LLC | Los Angeles, CA | $75K/yr – $90K/yr

Health in Motion, LLC

Ecommerce Growth Specialist

Los Angeles, CA (On-site)

$75K/yr – $90K/yrSenior Level2+ years expFull time

Posted 7 weeks ago

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Job Summary

Own end‑to‑end offer testing and launch cadence for a DTC Shopify storefront, with a sharp eye for margin, CAC, and AOV while shipping on time and iterating quickly on merchandising and international enablement.

Own offer testing: design hypotheses, run end-to-end tests, and decide scale or kill based on CM, CAC, and AOV
Own launches and promos: ship product launches and theme changes cleanly with QA, assets, and cross-sell opportunities
Own merchandising and ops: optimize customer journeys, inventory health, cross-sells, and international storefronts

Job Description

Responsibilities

Ship net-new offer tests end-to-end — offer, landing page, product — each with a hypothesis, success metric, and kill criterion
Build net-new landing pages for paid media, brief to live
Judge each test on first-order contribution margin, CAC, and AOV; kill weak offers fast; double down only where the numbers show scale
Run A/B tests via Visually; optimize for conversion, add-to-cart, attach rate
Launch & Promote
Ship 100% of product launches on time and defect-free — copy, imagery, pricing, variants, metafields, inventory, collection and nav placement
Run promo launches and theme swaps — built clean, scheduled, QA'd
Sell equipment buyers on the Centr App subscription through bundles, cross-sells, and upsells across PDP, cart, and post-purchase
Partner with the creative team to turn audience-offer insight into pages and assets that convert
Ship theme changes and A/B variants cleanly, QA'd before production
Merchandise & Operate
Implement merchandising and customer-journey improvements across the store
Build and operate cross-sell, upsell, and subscription opportunities for physical goods through Recharge
Keep track of inventory vs consumption run-rates to minimize stock outages
Operate the international storefronts — currency, shipping rules, distributor onboarding, reporting
Read Shopify analytics + GA + Triple Whale; know when a test has the volume to call

Requirements

2+ years hands-on Shopify in DTC ecommerce — including working admin (products, variants, metafields, collections, navigation, discounts, markets, shipping rules)
Numerate: reads Shopify analytics + GA + Triple Whale (or similar) and computes contribution margin from order data
Hands-on with A/B testing — runs tests with a hypothesis and a kill criterion (Visually or similar)
Hands-on in the theme: customise sections, edit Liquid, and use AI tooling to adjust HTML/CSS/JS to get a page live, QA'd mobile + desktop, logged-in + out (≈4/10 technical depth — you build, you're not an engineer)
Strong project management — owns launch timelines end-to-end (Asana or similar)
AI-native — defaults to AI tooling for automation, theme work, and reporting
Startup or lean-team experience