Responsibilities

• The end-to-end E-E-A-T system — from interview framework design through extraction, operationalization, and long-term knowledge management.
• Interview frameworks and conversation topics — practice-area-specific, designed to push past generic legal explanations and draw out stories, local knowledge, differentiators, and the language clients actually use.
• Interviewer enablement — training Account Managers and Key Account Managers to run great interviews, shadowing early ones, and raising the floor on interview quality across the team.
• Insight extraction — personally pulling the best quotes, strongest stories, local insights, emotional language, procedural expertise, FAQ opportunities, and differentiators out of every transcript. This is the actual content asset.
• Operationalization — turning extracted material into structured ClickUp tasks (content updates, FAQ blocks, bio expansions, quote integration, practice-area rewrites) for PM review and Strategy implementation.
• The searchable E-E-A-T library — a categorized, queryable database of attorney quotes, local insights, insurance tactics, courtroom observations, practice-area stories, intake objections, and emotional phrasing the whole content team can draw from.
• Content utilization — making sure extracted E-E-A-T material is actually used in published content, not collected and forgotten.
• Any editors or writers under you — their development, quality, and consistent use of E-E-A-T material in the work they produce.
• Annual refresh — keeping each client’s E-E-A-T material current after verdicts, major cases, law changes, and new practice areas.

Requirements

• Exceptional interviewing and listening instincts — you can make someone comfortable, draw out a real story, and recognize the quotable moment when it happens.
• A sharp editorial eye for what is genuinely unique versus generic — you know the difference between language a competitor could have written and language only this client could have said.
• Strong writing and extraction skills — you can turn a rambling transcript into clean, usable, on-brand source material.
• Working knowledge of law firm marketing and the legal-industry considerations the work demands — case consent, sensitive-information handling, and jurisdictional advertising compliance.
• Organizational discipline — you can build and maintain a categorized, searchable library that other people can actually use.
• People leadership instincts — able to train and enable interviewers you don’t manage, and to develop a small team of editors or writers if one sits under you.
• Bias toward action and follow-through — owns the material from interview to implementation and doesn’t let assets die in a folder.
• Fluent and eager with AI tooling — sees it as how extraction and knowledge management scale, while protecting the human conversation at the center of the work.

Benefits

• Fully Remote
• Unlimited PTO
• $100 Wellness Reimbursement Program
• Quarterly training stipend for Professional Development
• 401(k) with 3% Employer match (Safe Harbor)
• 100% Employer-Paid Health Insurance