Responsibilities

• Own the e-Commerce experience vision, strategy and execution based on market research, customer feedback, and business objectives.
• Responsible for increasing online revenue and driving traffic to NCS’s eStore.
• Collaborate with Sales, IT and Marketing to develop the digital roadmap outlining future features, functions, and release plans, and ensure its ongoing execution. Examples include, but are not limited to, promotional tools, loyalty programs, and web agents.
• Lead the digital customer experience development process from concept to launch, including planning, development, testing, and internal and external release.
• Communicate digital progress updates, milestones, and the roadmap to internal stakeholders and external customers on a continuous and consistent basis.
• Define and track key performance indicators (KPIs) to measure digital performance.
• Monitor market trends and the competitive landscape to identify opportunities for innovation, differentiation, or best-in-class alternatives.
• Collaborate closely with Marketing/Creative, Supplier Management and Finance teams to develop and execute a comprehensive e-Commerce promotional calendar.
• Support the execution of e-mail marketing initiatives, ensuring e-mail campaigns are integrated with onsite landing pages and promotional cycles.
• Develop robust SEO strategies that include Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO) to ensure brand visibility within AI-driven search results and LLMs.

Requirements

• Bachelor's degree in Business Administration, Information Systems, Marketing Management, or a related field.
• Minimum of 3 years leading an e-Commerce function, with a strong understanding of EDI systems, as well as practical knowledge of SEO/GEO, SEM, CRO best practices.
• Expert-level experience with GA4 and Amplitude required.
• Ability to translate customer needs and market insights into digital requirements.
• Excellent analytical and problem-solving skills, with superior attention to detail and the ability to interpret data, generate insights, and make informed decisions.
• Superior communication and presentation skills, both written and verbal, with experience in successfully collaborating cross-functionally.
• Proven ability to build, lead, and motivate teams, bringing to work a proactive, positive, resourceful and efficient attitude on a daily basis.
• Strong work ethic and commitment to excellence. Understands the work is only truly done when the eStore is working normally and without glitches and/or error messages.
• Ability to prioritize tasks and manage time effectively in a fast-paced environment.

Benefits

• Grow your career supported by an energized and passionate team, professional development, training, flexibility and opportunities for advancement.
• We offer competitive wages and benefits including comprehensive health, dental and vision coverage, matching 401(k), paid time off and more.