Director, SEO

New York, USA (On-site)

$150K/yr – $155K/yrDirector/ExecutiveFull time

Posted 4 months ago

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Job Summary

Drive end-to-end SEO engagements for a major account with cross-functional client leadership and international collaboration.

  • Own end-to-end SEO engagements and deliver verifiable client ROI.
  • Must-have: HTML experience is required.
  • Standout: Leadership across multi-city, cross-agency collaboration.

Job Description

Responsibilities

  • Lead SEO engagements for a major account.
  • Act as a relationship liaison between the client, partner agencies, and the search practice.
  • See projects through to the end, turning actionable recommendations into verifiable client ROI.
  • Ramp up new clients as they are brought onboard to enable smooth transitions.
  • Work with client business partners to upsell SEO and increase scope during annual planning.
  • Ensure SEO gets a seat at the table when it comes to digital agency of record (AOR) RFPs.
  • Partner with operations and finance teams to ensure profitable engagements.
  • Collaborate with directors in other cities to maintain a consistent level of service internationally.

Requirements

  • Exceptional experience in online marketing, analytics, web development, and content creation; candidates who do not possess at least some SEO experience will not be considered.
  • Exceptional experience in growing, managing, and inspiring search teams with strong leadership abilities.
  • Specific past experience with HTML is required.
  • Strong grasp of Microsoft Outlook, Excel, PowerPoint, and Word .
  • KINESSO does not require candidates to have a college degree

Preferred

  • Ability to manage and prioritize multiple projects and tasks simultaneously.
  • Proven ability to represent company philosophies and expertise to external parties.
  • Continued enthusiasm towards the medium and the desire to constantly educate oneself.
  • Consistent organizational skills, attention to detail, and accuracy when working with numbers.
  • Understanding of the search industry including key players, vendors, and technologies
  • Talent for gleaning insights from web analytics platforms (e. g. Adobe Analytics, Google Analytics)
  • Proven ability to collaborate with and persuade team leads from other departments.
  • Attention to detail and the ability to convey technical concepts to non-technical audiences.

Benefits

  • We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.
IPG Mediabrands logo

IPG Mediabrands

3.7 Glassdoor

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialized business units Healix, KINESSO, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com.

Founded in 2007
New York, New York, USA
8.6K employees (2,270 in marketing)
70% recommend to a friend
78% CEO approval

Traffic Signals

Monthly Visitors
111.2K
Traffic Source Mix
Search
42%
Direct
43.5%
Referral
9.7%
Social
3.6%
Paid
0.9%

Headcount Trend

Current headcount: ~8.7K

Marketing Team

Marketing Team Size
1,974 (23% of company)
Median Career Experience
12 years
Median Tenure
4.7 years
Marketing Roles Posted (Last 30 Days)
7

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