Responsibilities

• Develop, lead, and manage a growing Retail Media team in the planning and activation of campaigns across retail commerce spaces, along with delivering sound strategic media recommendations based on a clear understanding of client goals and objectives.
• Act as an advisor to clients in the goals and planning process to develop digital media strategies and deployments, with a lens across in-store, ecommerce, and retail media activations.
• Guide clients on strategy and optimization based on campaign results across Amazon (search and display), Walmart Connect (search and display), Kroger Precision Marketing, Target Roundel, Instacart, TradeDesk, and retail media networks such as Criteo, CitrusAd, & PromoteIQ
• Lead client success and support team members to address project work, discuss business trends and performance, and plan future engagements.
• Provide and executive presence with clients and support building and executing annual media plans that drive a full funnel marketing approach with awareness, consideration, and conversion audiences and tactics.
• Collaborate with Client Service, R&D, and Technology teams to deepen process and connection across retailers, accelerate client growth, and expand current Harvest capabilities.
• Responsible for ongoing thought leadership and opportunities that will drive client business results.
• Collaborate with leaders to maintain and further develop relationships with key retailers and other agencies to provide our clients access to initiatives, strategies, test and learn opportunities, and other key partnerships that support our clients in delivering their goals.
• Responsible for contributing and leading larger Business reviews (QBRs, Annual Planning, etc.)
• Actively lead and contribute to account strategy, including annual budget development, KPIs, partner selection, new tactics, and tracking industry developments and recommending new
• Responsible for new business pitches and cross-selling/client development opportunities