Director of Retail Media & Ads at Brio Water Technology | Glendale, CA | $145K/yr – $165K/yr

Brio Water Technology

Director of Retail Media & Ads

Glendale, CA (On-site)

$145K/yr – $165K/yrDirector/Executive7+ years expFull time

Posted 2 months ago

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Job Summary

Own and optimize a multi-market paid media program across Amazon and leading retailers, aligning with launches and promotions to drive profitable growth.

Own cross-channel media strategy and budget with a focus on ROAS, ACOS, and revenue lift for Amazon and other marketplaces.
Lead Amazon advertising across Sponsored Products, Brands, Display, DSP, and MC, while coordinating with ecommerce, analytics, and creative teams.
Build internal media capabilities, review performance, and drive expansion into international marketplaces and emerging platforms.

Job Description

Responsibilities

Own the overall paid media strategy and budget across Amazon, Walmart Connect, Lowe’s, Home Depot, and international marketplaces.
Lead Amazon advertising strategy across Sponsored Products, Sponsored Brands, Sponsored Display, Amazon PPC, Amazon DSP, and Amazon Marketing Cloud.
Manage campaign planning, bid strategy, keyword strategy, audience targeting, budget pacing, and performance optimization.
Set and monitor media performance goals, including ROAS, ACOS, TACOS, impression share, conversion rate, CTR, and sales lift.
Align media strategy with promotional calendars, product launches, Prime Day, Walmart+ events, and seasonal demand periods.
Partner with ecommerce, sales, analytics, creative, and operations teams to improve retail media performance.
Work with external agencies or platform partners as needed while building stronger internal media capabilities.
Review campaign performance regularly and make recommendations to improve efficiency, profitability, and revenue growth.
Support retail media expansion across international marketplaces and emerging retail media platforms.
Lead and develop advertising specialists across Amazon, Walmart Connect, Lowe’s, Home Depot, and other channels.

Brio Water Technology

Brio Water Technology is a water product supplier that carries the industry's leading quality and most cost-effective products. Every day, thousands of retail water facilities, bottling plants, and manufacturers trust Brio Water Tech with their everyday water product needs, reinforcing our reputation of industry-leading quality, top-notch reliability, cost-effective prices, and a wide selection of services in the water industry. We maintain high standards, excellent customer service and high-quality products.

Founded in 1992

Hacienda Heights, California, USA

50 employees (9 in marketing)

briowater.com