Director of Product Marketing & Go to Market for Frontier Models & Innovation at Microsoft | Mountain View, CA | $131K/yr – $272K/yr

Microsoft

Director of Product Marketing & Go to Market for Frontier Models & Innovation

Mountain View, CA (Hybrid)

$131K/yr – $272K/yrDirector/ExecutiveFull time

Posted 4 months ago

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Job Summary

Drive go‑to‑market for frontier models and shape industry‑leading narratives.

Lead PMM for frontier models and GTM execution
Must-have: 6+ years in technical product marketing (or 4+ with a Master’s) in related field
Standout: Experience shaping product narratives for ML platforms and influencing roadmaps

Job Description

Responsibilities

Lead PMM for Frontier Models
Define the positioning, value propositions, and competitive frame for each frontier model family.
Build the upstream narrative architecture: customer insight, use‑case mapping, differentiation, and “must‑be‑true” product conditions.
Partner with Research and Product to influence roadmap, evaluation priorities, and model behaviors based on developer, enterprise, and researcher needs.
Develop the messaging hierarchy and content strategy that anchors all GTM, comms, and ecosystem engagement.
Own Global GTM Strategy & Launch Execution
Build and lead the full GTM strategy for foundational model releases, including access tiers, commercialization strategy, and launch sequencing.
Architect breakthrough, memorable launch moments that cut through noise and set new industry standards.
Orchestrate cross‑functional execution across research, engineering, product, comms, policy, and developer relations.
Elevate Technical Voices
Partner with principal engineers, distinguished researchers, and product leaders to amplify their work through talks, authored papers, demos, benchmarks, and media engagements.
Turn internal excellence into external thought leadership that attracts elite technical talent and shapes industry discourse.
Craft Technical & Humanistic AI Narratives
Translate complex model innovations into rigorous, credible stories for researchers, Chief Technical Officer (CTOs), policymakers, and technical press.
Ensure every narrative foregrounds our humanistic AI principles and reinforces Microsoft’s leadership in responsible frontier innovation.
Build Thought Leadership & Community Programs
Design and run fellowships, grants, open benchmarks, hackathons, and visiting researcher programs that accelerate adoption and deepen engagement.
Grow a thriving ecosystem of developers, researchers, and partners around our frontier models.
Measure, Learn, Optimize
Define Key Performance Indicators (KPIs) for adoption, community engagement, partner integrations, and talent attraction by data, qualitative insight, and competitive signals.

Microsoft

Every company has a mission. What's ours? To empower every person and every organization to achieve more. We believe technology can and should be a force for good and that meaningful innovation contributes to a brighter world in the future and today. Our culture doesn’t just encourage curiosity; it embraces it. Each day we make progress together by showing up as our authentic selves. We show up with a learn-it-all mentality. We show up cheering on others, knowing their success doesn't diminish our own. We show up every day open to learning our own biases, changing our behavior, and inviting in differences. Because impact matters. Microsoft operates in 190 countries and is made up of approximately 228,000 passionate employees worldwide.

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237K employees (11,715 in marketing)

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