Director of Performance Marketing

Miami, FL (Hybrid)

$230K/yr – $250K/yrDirector/Executive6+ years expFull time

Posted 2 weeks ago

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Job Summary

Own and optimize a multi-channel paid media program that turns budget into pipeline and revenue, with close executive and cross-functional partnership.

  • Growth Engine: Own a multi-channel paid media program (LinkedIn, Google, Meta) with a $5M+ budget, driving pipeline and revenue and building the measurement framework.
  • Cross-Functional Leadership: Partner with Exec, Sales, RevOps, PMM, and Creative to set strategy and ensure aligned execution.
  • Optimization Playbook: Continuously test audiences, messaging, bids, creative, and landing pages to improve ROAS and efficiency.

Job Description

Responsibilities
  • Lead paid media strategy across LinkedIn, Google Ads, Meta, and other digital channels
  • Manage and optimize a multi-million-dollar annual advertising budget
  • Drive pipeline generation, revenue growth, and marketing efficiency
  • Analyze campaign performance, attribution, conversion funnels, and ROI to uncover growth opportunities
  • Partner closely with executive leadership, Sales, RevOps, Product Marketing, and Creative teams
  • Continuously test audiences, messaging, bidding strategies, creative, and landing page performance
  • Build scalable reporting, forecasting, and optimization frameworks
  • Lead and develop a high-performing performance marketing function while remaining hands-on in execution
MSH logo

MSH

3.7 Glassdoor

Scale your team with high-quality, vetted professionals. 🚀 MSH is a global technology and talent solutions provider that empowers people and the places they work to thrive. The company’s leading-edge services and support provide organizations with the business intelligence and high-quality, vetted candidates they need to succeed at a speed and scale others cannot in 35+ markets across three continents. By engaging MSH’s human-centered and collaborative platform, hiring leaders and talent professionals are empowered to find the highest quality candidates, while putting the candidate experience front and center. Founded in 2011 and headquartered in Fort Lauderdale, Fla., MSH is certified as a Minority Business Enterprise by the National Minority Supplier Development Council.

Founded in 2011
Fort Lauderdale, Florida, USA
728 employees (26 in marketing)
64% recommend to a friend

Traffic Signals

Monthly Visitors
12.5K
Monthly Google Ads Budget
$11.5K
Traffic Source Mix
Search
31.8%
Direct
49.6%
Referral
8.7%
Social
8.5%
Paid
1.2%

Headcount Trend

Current headcount: ~728

Marketing Team

Marketing Team Size
17 (2% of company)
Median Career Experience
11 years
Median Tenure
12 years
Marketing Roles Posted (Last 30 Days)
2