Director of Marketing and Promotions (Relocate to Waikiki, WA!)

New York, USA (On-site)

Salary Not AvailableDirector/ExecutiveFull time

Posted 5 months ago

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Job Description

Responsibilities

  • Leading the strategic direction and execution of the College’s marketing and promotions initiatives
  • Developing and implementing integrated campaigns across digital, print, events and community channels
  • Overseeing brand consistency across enrolment communications, publications and public messaging
  • Driving alumni engagement and building a structured alumni program from its early stages
  • Managing, mentoring and building capability within a small marketing team spanning events, graphic design and alumni engagement
  • Partnering closely with the Principal and Executive Leadership Team to align marketing with enrolment growth and the College vision
  • Actively leading and attending key College events to ensure excellence in presentation, branding and community engagement
  • Strengthening the College’s reputation within the Waikiki and broader Christian community

Requirements

  • Bachelor’s degree in Marketing, Business, Communications or a related discipline
  • A practising, church-attending Christian faith aligned with the College’s Statement of Faith
  • Significant experience in senior marketing leadership or management roles, with a proven ability to guide strategy, mentor teams, and deliver measurable outcomes within a complex organisational environment
  • Proven ability to develop and execute long-term marketing strategies aligned with organisational goals
  • Experience leading integrated marketing campaigns across digital and offline platforms
  • Experience managing, mentoring and developing marketing or cross-functional teams
  • Strong communication skills and confidence collaborating with the Executive and Leadership teams

Preferred

  • Experience within education, not-for-profit or values-based organisations
  • Strong understanding of SEO, SEM, social media, email automation and analytics
  • Experience managing promotional programs and brand campaigns
  • Exposure to alumni engagement or community development initiatives

Benefits

  • An attractive remuneration package, commensurate with experience and qualifications, will be offered to the successful candidate, PLUS Super, along with a host of benefits including: Salary sacrificing up to $15,900; Relocation assistance (negotiable for the right candidate); Staff discount for childcare and school fees; Priority placement for staff children (subject to availability); Income protection insurance (50% employer-covered); Ongoing professional development; A supportive Christian team culture in a picturesque beachside location
South Coast Baptist College logo

South Coast Baptist College

South Coast Baptist College is an independent co-educational school that serves families in the southern metropolitan regions of Perth and beyond by providing inspired, innovative and exemplary Christian education that is committed to empowering our students to reach for their purpose. We want to support our students to reach for their purpose.

Founded in 1985
Warnbro, Western Australia, AUS
106 employees (3 in marketing)

Traffic Signals

Monthly Visitors
12.4K
Traffic Source Mix
Search
66.3%
Direct
29.3%
Referral
3.5%
Social
0.1%
Paid
0.8%

Headcount Trend

Current headcount: ~107