Director of Marketing

Birmingham, AL (Hybrid)

Salary Not AvailableDirector/Executive5+ years expFull time

Posted 20 hrs ago

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Job Description

Responsibilities

  • Serve as the day-to-day point of contact for all vendor partners, managing deliverables, timelines, approvals, and communication
  • Coordinate additional external vendors as needed to support execution across workstreams
  • Consolidate recommendations and present them to the CEO for review and approval prior to final decisions
  • Oversee execution of trade media campaigns, including asset approvals, media partner coordination, deployment, and performance reporting
  • Own strategy and execution for KMS conference participation, including pre- and post-event planning
  • Lead audience segmentation, follow-up strategy, and conference geofencing campaigns
  • Ensure every conference results in a structured lead capture and nurture plan
  • Support planning and execution of community and client-facing events, including sponsorships, civic engagement, and co-hosted partner events
  • Oversee upper-funnel programmatic campaigns, LinkedIn Lead Gen campaigns, and conference retargeting efforts
  • Partner with vendors to ensure campaigns target the right audiences and align with KMS business development goals

Requirements

  • Minimum of 5+ years of B2B marketing experience with a demonstrated track record in campaign execution and project management
  • Experience managing agency relationships and holding external partners accountable to deliverables and timelines
  • Proven ability to manage multiple simultaneous workstreams while maintaining attention to detail and meeting deadlines
  • Excellent written and verbal communication, relationship-building, and influencing skills
  • Familiarity with digital marketing channels including LinkedIn, programmatic advertising, and organic social
  • Strong problem-solving skills with a proactive, solutions-oriented approach
  • Highly organized, self-directed, and comfortable operating in a fast-paced environment with evolving priorities

Preferred

  • Experience marketing within a consulting, professional services, or B2B services organization
  • Familiarity with trade media partnerships and sponsored content programs
  • Experience coordinating thought leadership content development with internal subject matter experts
  • Bachelor's degree in Marketing, Communications, Business, or a related field

Benefits

  • 401(k) matching
  • Dental insurance
  • Flexible schedule
  • Health insurance
  • Life insurance
  • Paid time off
  • Vision insurance

Marketing Team

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